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Dongfangfu Pillow by Bin Wu
Dongfangfu Pillow by Bin Wu
Dongfangfu Pillow by Bin Wu
Dongfangfu Pillow by Bin Wu
Dongfangfu Pillow by Bin Wu

Anhui Homchang Feather&Down Manufacture Co.,Ltd

Iron Textile, Fabric, Textures, Patterns and Cloth Design · 2021

Dongfangfu Pillow

by Bin Wu

  • A' Design Award 2021 Iron Winner in Textile, Fabric, Textures, Patterns and Cloth Design
  • Awarded April 15, 2021
  • CLIENT: Anhui Homchang Feather&Down Manufacture Co.,Ltd
  • Estimated Number of Design Views: 22,860
  • Verification code 8AA1052447 · Verify this award
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About Dongfangfu Pillow

Dongfangfu is a pillow designed to support the head and neck during sleep. The pillow is divided into three areas of different height: a back sleeping area, two side sleeping areas and a cervical spine soothing area. The back sleeping area and the side areas are 10.5 centimeters high, while the cervical spine soothing area is 6.5 centimeters high. The fillings combine white goose down, white goose feathers and natural latex particles. The cover is made of 100 percent cotton fabric. The concave surface follows the curve of the head.

Press Kit

Unique Properties
The pillow naturally fits the head shape, effectively supports the back of the brain, neck, and shoulders in proportion. It prevents the cervical spine from deforming due to uneven force. Based on the ergonomic design, it is filled with multiple different rebound materials to meet the needs of different sleeping positions for all kinds of sleepers.
Dimensions & Packaging
The height of the cervical spine soothing area is 6.5cm, filled with 150g natural Thai latex particles made by the foaming process of natural rubber. It is broken into latex particles through a professional process, which maintains the elasticity and supporting force of latex. At the same time, the natural gap between the latex particles improves the air permeability. It has good support with the cervical spine, as well as the head and neck curve.
Tags
pillow, bedroom, product, down, fabric
Production Technology
Featured a concave surface to fit the curve of the head, the back sleeping area is filled with 95% white goose down in the top and bottom, and 250g latex particles in the middle, forming the 10.5cm height. According to the ergonomic design, the three-layered three-dimensional filling provides both comfortable support and natural touch. The upper contacting layer of the back sleeping area uses 99% white goose down hand-selected by the craftsman, which breaks 800 bulkiness limit of the machine sorting goose down, reaching 920 bulkiness. The down content is measured more than 96.3%, which brings a more delicate and soft feeling.
Design Challenge
The pillow is creatively divided into three sections: a back sleeping area on the top middle, side sleeping areas on the two sides, and a cervical spine soothing area. According to the distance from the shoulder to the neck when lying on the side, the height of the side sleeping area of the pillow is 10.5cm, and the filling is 50% white goose down and 50% white goose feathers, which moderates softness and hardness, while maintain enough supporting force.
Project Duration
The product was designed in 2020 and it has been on the market since the winter in 2020.
Operation Flow
The pillow is divided into back sleeping area, side area and cervical spine soothing area with different height to reach a balanced structure. When sleeping on the back, the head forms a reverse traction with its own weight, which relieves the pressure on the cervical spine, relaxes the cervical spine, and stretches the healthy physiological curve of the cervical spine. The filling materials include white goose feathers and latex particles, and the cover fabric adopts 180 thread count 100% cotton fabric made in Japan, creating a soft touch and good resilience.
Research
Both the material and the shape design reflect the designer's meticulous care for the sleeper. With durable materials, the down pillow offers superior support and alignment year after year.
Inspiration
Inspired by ergonomics theories and optimization theory, Dongfangfu pillow starts from details and adopts upscale imported materials to provide a comfortable and healthy sleeping experience.

Colors of Dongfangfu Pillow

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