Yanjing White Beer Liquor Package

Yanjing White Beer Liquor Package
by Beijing Yanjing Brewery Co., Ltd.

• Awarded April 15, 2021
• CLIENT: Beijing Yanjing Brewery Co.,Ltd.
• 3.477

The packaging design of Yanjing white beer features the Chinese and German alcohol culture and sports culture, giving you a striking impression.The combination of the color of German soccer team uniform and the image of malt and hops signifies a homage to Germany, the origin of white beer.The shield shaped logo highlights the text "White Beer" while maintaining a visual balance. The conical bottle shape makes it easier to be gripped by users with various hand shapes.Users can grip at any part of the bottle without it slipping down.