Doritos Rainbow Digital Campaign

Advertising Design Award Winner.
Awarded for Good Advertising, Marketing and Communication Design.

Doritos Rainbow Digital Campaign
by Dennis Furniss

  • Awarded April 15, 2021
  • CLIENT: Doritos
  • 59.613
To elevate Doritos support of the LGBTQ community, PepsiCo created a purposeful and immersive experience through One Kiss, One Donation. Throughout the campaign the company leveraged TV, digital, and activation opportunities to create a virtual chain of love and respect that swept across social media and into people's hearts. Garnering over 1 million virtual kisses that were converted into a massive donation in support of the community.

To elevate Doritos support of the LGBTQ community, PepsiCo created a purposeful and immersive experience through One Kiss, One Donation. Throughout the campaign the company leveraged TV, digital, and activation opportunities to create a virtual chain of love and respect that swept across social media and into people's hearts. Garnering over 1 million virtual kisses that were converted into a massive donation in support of the community.

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Good  Design

Doritos Rainbow Digital Campaign

Good Design

Great Design by Shunji Yamanaka & fuRo

Doritos Rainbow Digital Campaign

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

Doritos Rainbow Digital Campaign

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

Doritos Rainbow Digital Campaign

CanguRo Mobility Robot Image

Doritos Rainbow  Digital Campaign

Doritos Rainbow Digital Campaign

Dennis Furniss

Designer of Doritos Rainbow Digital Campaign


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