Nirvana World Photography by Ecust Vc Design is a highly esteemed winner of the very prestigious 2022 Bronze A' Design Award in Photography and Photo Manipulation Design Competition Category.
BronzePhotography· 2022
Nirvana World Photography
Client: ECUST VC Design
Bronze A' Design Award Winner in Photography Category
Verified Award Winner
Verify Award Status for #138164The Design
About Nirvana World Photography
Nirvana is a Buddhist term for the transcendence of life and death, which can also be understood as rebirth. It is invisible, but you can feel it, it is both static and dynamic, it is frozen in the moment of rebirth. The work uses photography to express the concept of nirvana nirvana, using the transition between ice and water, together with unreal colors to express the concept of nirvana. Visually, the abstract concept is expressed in the style of Chinese ink painting, which brings people's thoughts into the world of nirvana through the unknown, unreal and moving visual images.
The Recognition
About the Bronze A' Design Award
Nirvana World Photography is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. Nirvana World Photography is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. Nirvana World Photography splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Interviews
Grand Interview
Your innovative fusion of macro photography and Buddhist philosophy in Nirvana World Photography creates a striking visual metaphor - could you elaborate on how you developed this unique approach to capturing the transcendent moment between ice and water?
Nirvana is an abstract concept — both tangible and intangible. It can be seen as transcendence beyond life and death, or as a state of rebirth. Initially, I considered using fire to represent this idea, but the resulting images felt too literal. Then, by chance, I was inspired by the textures of ice. I realized that the transformation between ice and water perfectly mirrors the notion of Nirvana: two states of the same substance, constantly shifting.In the instant when water freezes, it holds a tension between material and immaterial, falling and rising, bursting and stillness — that frozen transition, to me, is the moment of Nirvana. To enrich the imagery, I introduced color and used macro photography to capture ice and water infused with pigments. The refraction of light created abstract formations that were endlessly varied, rich in detail, and open to interpretation. In post-production, I adjusted the color saturation slightly to enhance this expressive depth.
The ethereal color palette in Nirvana World Photography seems to draw inspiration from traditional Chinese ink painting - what guided your artistic decisions in translating these classical aesthetic principles into contemporary photography?
Yes, when pigments melt and drift in water, they naturally evoke the mood of Chinese ink painting. That sense of misty abstraction felt perfectly suited to the theme of Nirvana. The use of negative space and the expressive spontaneity of ink-splashing techniques inspired me deeply — except this time, the “brushwork” unfolded in water.
Given that Nirvana World Photography required over 20 different ice formations and hundreds of shots to achieve the perfect composition, could you walk us through the technical challenges of capturing that precise moment of transformation?
It was indeed a challenging process. The interplay of water, ice, color, and light is nearly impossible to control, and the condensation from melting ice on the glass surface added further complications. I had to experiment constantly with different settings and take hundreds of photos, selecting from them the few that captured the essence of transformation. The degree of melting, the position of the ice in the water, and the shape of each piece all produced distinct textures. Ultimately, there was no fixed method — success depended on instinct and timing.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Using macro photography combined with abstract concepts expressed in computer post, the photographs express an ethereal, unknown and unreal world of nirvana.
- Dimensions & Packaging
- Width 900 mm x Height 900 mm
- Tags
- Nirvana, Unreal, Abstract, Ink, Universe, Chaos
- Production Technology
- Macro shooting and computer post-processing.
- Design Challenge
- The difficulty of creation is to represent the abstract concept of Nirvana. More than 20 different shapes of ice were used in the studio and hundreds of photos were taken repeatedly from different angles in order to get the ideal picture and find the right light and form.
- Research
- Through macro photography, abstract photography works similar to the artistic conception of traditional Chinese ink painting are presented. Photography works mainly study the photographic expression of abstract concepts and the abstract expression language of water, ice and ink, hoping to create an abstract visual effect of virtual and real, static and dynamic.
- Inspiration
- Nirvana is a Buddhist term for the transcendence of life and death, which can also be understood as rebirth. It is invisible, but you can feel it, it is both static and dynamic, and it is frozen in the moment of rebirth. The transformation between ice and water can also be understood as a kind of nirvana, but it cannot be too figuratively represented. Through macro photography integrated into the Chinese ink painting mood to show an unknown, unreal world of nirvana.
- Project Duration
- Completion in Shanghai in October 2021
- Operation Flow
- By capturing the moment of liquid and ice breaking, we express an unreal, abstract world.
- Patents
- Belong to myself
- Team Members
- Shan Hao, Rong Fu, Benyue Wei, Chunlan Jin, Kejia Yao,
- Image Credits
- Belong to myself
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