Lavazza Inovy Mini Coffee Machine by Florian Seidl is a highly esteemed winner of the very prestigious 2022 Golden A' Design Award in Home Appliances Design Competition Category.
GoldHome Appliance· 2022
Lavazza Inovy Mini Coffee Machine
Client: Lavazza
Golden A' Design Award Winner in Home Appliance Category
Verified Award Winner
Verify Award Status for #139241The Design
About Lavazza Inovy Mini Coffee Machine
Inovy Mini is part of a a new range of espresso machines developed by Lavazza especially for the professional segment. It is the smallest of these machines and mainly intended for small offices and hotel rooms. The design is an evolution of Lavazza's form language in this business channel. It has a more serious, professional colour scheme but is still recognizably Italian in execution and finish. In some markets the product is also known as Classy Mini and Elogy Mini is a special version for home use.
The Recognition
About the Golden A' Design Award
Lavazza Inovy Mini Coffee Machine is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Lavazza Inovy Mini Coffee Machine is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Lavazza Inovy Mini Coffee Machine creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Where to Get It
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Discuss Your ProjectInterviews
Design Interview
What is the main principle, idea and inspiration behind your design?
An elegant and compact design offering authentic Italian espresso. All while being a natural extension and evolution of the current Lavazza form language in the more professional segment.
What has been your main focus in designing this work? Especially what did you want to achieve?
We were aiming to develop an entry level version of some of our much bigger professional machines. The baby of the family if you want.
What are your future plans for this award winning design?
We recently launched a minor product update offering new colours and material finishes also introducing the use of post consumer recycled plastics.
Grand Interview
Your innovative approach to professional coffee equipment design in the Lavazza Inovy Mini Coffee Machine beautifully balances Italian aesthetics with practical functionality - could you elaborate on how you achieved this delicate harmony between form and function?
Thanks. But to be honest, I'd actually be really tempted to say that the aesthetic part is actually very much informed and supported by the functionality of the product. Beauty is nothing without function, you know?
The Lavazza Inovy Mini Coffee Machine features precisely formed exterior shells with embossed logos - what inspired your decision to incorporate these distinctive design elements, and how do they contribute to the machine's professional identity?
The side shells are really important as they're defining the volume of the machine and I'm very happy how the shape develops in space. The borders are defined by a precise chamfer fascia that runs all around the edges. The three dimensional logos on the side are something that we integrate very often. It is one of our iconic design elements that we use to visually tie the different products together.
How did your experience in automotive design, particularly with the Fiat 500 range, influence your approach to creating the compact yet sophisticated form factor of the Lavazza Inovy Mini Coffee Machine?
My background in automotive design is very important in the way we approach product design at Lavazza Group. I've learned a lot about proportions, surfacing and detailing when working at Centro Stile Fiat. I've been building on that and apply everything I know on our products. Admittedly they are a lot smaller and maybe less complex, but I'm still pushing for that same level of sophistication.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lavazza has developed a completely new range especially for the professional segment. Inovy Mini is the smallest of those machines, mainly intended for small offices and hotel rooms. It has a single spout and a more serious, professional colour scheme but it is still recognizably Italian in execution and finish. In some markets the product is also known as Classy Mini and Elogy Mini is a special version for home use that also offers the possibility for double espresso preparation.
- Dimensions & Packaging
- Dimensions: 135mm / 340mm / 260mm, Weight: 3,5kg,
Power: 1250W, Voltage: 220-240, Frequency: 50-60 Hz.
Removable parts are dishwasher safe. It comes nicely boxed along with a Quick Start Guide and a more detailed instruction booklet. - Tags
- Lavazza, Coffee, Espresso, Single-serve, Office, Hotel, Home
- Production Technology
- main shell: plastic (ABS), finishing textured/glossy
water tank: plastic (SAN)
drip grid, lever: metal
feet: silicone rubber - Design Challenge
- The project was developed in a short time frame and it was important to stay true to the established form language of bigger machines in the same business channel.
- Research
- Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
- Inspiration
- Modern design and ultra-small dimensions for a machine suitable for small offices and hotel rooms. The design is inspired by professional Italian coffee equipment. It is an evolution of the Lavazza form language in this segment. It is characterised by precisely formed exterior shells with embossed Lavazza logos on the sides. The simple user interface is placed prominently in a circular element at the front and main touchpoints are emphasised by metal accents.
- Project Duration
- The project was designed in Turin, Italy. The complete product development from initial concept to product launch took about 18 months.
- Operation Flow
- Inovy Mini is a capsule coffee machine. Simply lift the lever, insert the capsule on top, place your cup on the grid and make espresso. The UI has two backlit buttons for two separate selections. One for Espresso and another one for Lungo. The machine start-up time is 28 seconds. The removable drip tray allows for taller cups and the metal grid has a rather geometric, concentric pattern in line with the other products in the Lavazza office range. The easily accessible water tank in the back holds 0,7 litres and is transparent, so you will always know when it is time to refill. All removable parts are dishwasher safe.
- Patents
- Design patent/registered design
- Team Members
- Florian Seidl
- Image Credits
- Lavazza
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