The Link Jewellery by Jelena Dinic is a highly esteemed winner of the very prestigious 2023 Bronze A' Design Award in Jewelry Design Competition Category.
BronzeJewelry· 2023
The Link Jewellery
by Jelena Dinic
Client: Jelena Dinic
Bronze A' Design Award Winner in Jewelry Category
Verified Award Winner
Verify Award Status for #144381The Design
About The Link Jewellery
The idea behind The Link was to use the symbolism of the Moon which is believed to connect people across the globe. This, in combination with the concept of a link, represents being an integrative part of something bigger, a whole, the chain. Both motives are presented in the head shape as well as the shank which is composed of differently sized and positioned Moon shaped links, forming an open, comfort shank. These links simultaneously represent the different phases of the Moon. The designer's intention was to help people feel more connected with people far away through this piece.
The Recognition
About the Bronze A' Design Award
The Link Jewellery is a Bronze A' Design Award winner, a highly prestigious recognition granted to outstanding designs distinguished by creativity, ingenuity, and astuteness. Bronze winners are amply skillful and strikingly creative artifacts that authenticate the vast experience, imagination, and resourcefulness of their designers. The Link Jewellery is expected to be a highly regarded, admired, and cherished object that is notably professional and innovative. This Bronze A' Design Award-winning design incorporates best practices in art, science, design, and technology, and is excellent for its attention to detail. The Link Jewellery splendidly satisfies needs, touches desires, charms feelings, and appeals to curiosity.
Interviews
Design Interview
What is the main principle, idea and inspiration behind your design?
“The Link” is a unique design of a ring, complete with a set of earrings and a pendant. When creating this model, I used the term “shank”, representing connection within a larger unit – a chain, symbolizing Earth’s satellite, the Moon, which, according to certain interpretations, connects. Both of the motifs are evident in the design itself.
What has been your main focus in designing this work? Especially what did you want to achieve?
Although the moon has oftentimes been used as a motif, in all cultures and religions of the world, it can always be viewed outside of cultural and religious boundaries in a new context and in a different way. Because it is a celestial body that is ever present and familiar to all of us, it can be experienced through a completely personal lens. It impresses upon each and every one of us with the way it affects nature, the beauty of its phases and the light which it reflects. Even as a child I would gaze at that disk, sometimes full, other times crescent, nevertheless hypnotizing, wondering “How many people are at this very moment looking up at the Moon? And are they asking the same question as I am? Do they know that now, at this very moment, while sharing this view at the Moon, I am thinking of them?” Then I realized (this was long before the internet and modern telecommunication devices), that the Moon could be a link. A link between two distant lovers. Between a mother and her child whom life had for some reason torn apart. Between two friends living thousands of kilometers away from one another. They only need look at the Moon, their link, and they will be in each other’s thoughts.
What are your future plans for this award winning design?
For now, I am not sure, but I think that at some point it will be available to those who would like to wear it.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Link is a fashion ring accompanied by a pair of earrings and a pendant. The idea was to use the concept of "link" and its primary meaning of connecting, as being a part of something bigger - the chain. It is combined with the symbolism of the Moon which, according to some interpretations, also connects. Both motives are presented in the head shape as well as the shank which is composed of Moon shaped links differently sized and positioned, forming an open shank.
- Dimensions & Packaging
- The inner radius of the ring is 17.8 mm, the head width is 17.1 mm, the shank varies from 2.9 mm to 8.3 mm. The weight of this piece is estimated at 5.27 g (925 Sterling Silver). The earrings are comprised of two elements joined with a jump ring. They are 25.3 mm long and 14.7 mm wide. The estimated weight is 2.8 g per pair (925 Sterling Silver). The pendant is 28.9 mm long, 28.9 mm wide and is comprised of two elements joined with a jump ring. Its weight is estimated at 1.9 g.
- Tags
- Ring, Jewellery, Moon, The Link, Silver, Gold
- Production Technology
- The ring and the accompanying earrings and pendant were first hand sketched and then modeled in the Gemvision Matrix software with the idea of being directly cast after 3D printing into a 925 Sterling Silver alloy or a 14 k white gold alloy, as well as any other metal used in the jewellery industry, and finished with a high gloss polish.
- Design Challenge
- The motif of the Moon has always been an inspiration to artists from different spheres of art so it’s difficult to implement something so frequently exploited into something new while avoiding being misinterpreted as biased towards any cultural, racial, national or religious group. The Moon is a universal motif. Therefore, there is still room to bring it closer to people in another way and for us to connect through something we have all always held near, in this time of overall lack of connection.
- Research
- Over the course of history, time has shown that jewellery is used as a form of self expression. This is why people buy, wear and become attached to jewellery based on the symbolism those pieces carry, but the personal symbolism which people create through their connection with the jewellery is crucial, as is the story which each individual has and which stands behind the jewellery’s true immaterial value.
- Inspiration
- The Moon is the bond between two people who are miles apart. If they only look up at the Moon at the same time, it will be their link to each other. Connection with loved ones who are far away and who they think of when they see the Moon. Carrying this Link with them through the jewellery, sharing the same moonlight.
- Project Duration
- The idea of creating this project arose in July 2021, during the COVID-19 pandemic when traveling was made difficult which made seeing people in other countries a challenge. After months of careful planning, the jewellery was 3D modeled and rendered in November 2021. The entire process took place in Nis, Serbia.
- Operation Flow
- The ring is a piece of jewellery worn by almost every person on the planet. This piece, along with the earrings and pendant, can be worn every day and on special occasions because of its simplicity and anatomical design. What makes this ring practical is its open shank which allows the size to be adjusted.
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