White Friday Magazine Cover by Sara Alzahrani is a highly esteemed winner of the very prestigious 2023 A' Design Award in Advertising, Marketing and Communication Design Competition Category.
IronAdvertising· 2023
White Friday Magazine Cover
Client: White Friday Project
A' Design Award Winner in Advertising Category
Verified Award Winner
Verify Award Status for #147024The Design
About White Friday Magazine Cover
White Friday is a key visual created for a seasonal sales campaign and used as a promotional magazine cover. The composition shows gift boxes stacked on top of each other. The boxes vary in size and shape to suggest surprise. A model from the target age group is placed at the centre, inside a large gift box, to create a direct link with the audience. The gift boxes express the ideas of giving and appreciation. The visual aims to build interest in the offers of the campaign and to support sales.
The Recognition
About the A' Design Award
White Friday Magazine Cover is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. White Friday Magazine Cover is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. White Friday Magazine Cover is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- main key visual is designed for white friday campaign and is used as promotion magazine cover, the purpose of the design is to create excitement about the great deals offered by the company for its customers. the objective of the campaign which is boosting sales and translated in the visual by showing gift boxes as main element on top of each other, with different sizes & shapes to give the surprises feeling. A model from the target group age centred in big gift box to be relevant & connected
- Inspiration
- the inspiration came from the purpose of our company which is adding beats to peoples lives everyday. the shopping season during black fridays is the time when people wants to buy all there needs with good prices. giving people best prices on everyday needs as hair/skin devices and products help them to stock up for couple of months. the design gift boxes were best to present the giving concept and send the message directly from the visual. As gift boxes means appreciation, giving and surprises.
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