Bronze Bakeware, Tableware, Drinkware and Cookware Design · 2023
The Stroke Typographic Coffee Mug
- A' Design Award 2023 Bronze Winner in Bakeware, Tableware, Drinkware and Cookware Design
- Awarded April 15, 2023
- CLIENT: Letteres
- Estimated Number of Design Views: 16,904
- Verification code FCDEC0C284 · Verify this award
About The Stroke Typographic Coffee Mug
Crafted from fine white porcelain and designed under the golden ratio principle, the typo mug reveals a typographic symbol of celestial importance with every sip you take. This mug is part of a series of decorative and functional objects which embody highly artistic practices with subtle yet distinct details and a hint of type. Set in Parachute Typefoundry's Centro typeface, this typo mug provides a deep soulful spirit with an eclectic mix of type, industrial design, and long experimentation. An homage to humanity's universal need for connectivity, unity, and peace.
Press Kit
- Unique Properties
- This is an extra fine porcelain product designed under the golden ratio principle to provide aesthetics and functionality that adhere to strict mathematical laws as well as a hands-on balanced experience.
From the proportions of nautilus shells through tree leaves, pine cone seeds or sunflower spirals to the work of trailblazing artists like Le Corbusier and Salvador Dali, the golden ratio conquered the world of aesthetics as a proportion by default pleasing to the eye.
This mug is a typographic object of desire and one that introduces its owner to a symbol of celestial importance across the passage of time, implementing a unique stroke that terminates with a sharp slit into the porcelain. - Dimensions & Packaging
- Capacity:325 ml
Packaging: H:12 x W:8 x D:8 (cm)
Packaged weight: 350 g
Weight: 210 g
Dimensions: H 10.0cm (Diameter 8.0cm)
Suitable for use with hot/cold drinks. Microwave safe. Dishwasher safe. - Tags
- mug, typography, type, porcelain, golden ratio, at symbol, typographic
- Production Technology
- Made with extra fine white porcelain. Matte on the outside, glossy on the inside. Letteres (the brand name of these products) signature logo silkscreen printed in silver on the inner side. This mug is delivered inside its own custom box, which is made out of recycled brown, white and black paper. The package includes a booklet with full description, historical references, production process and specifications.
- Project Duration
- Project duration: Two years
Location: Athens, Greece - Operation Flow
- Charmingly moulded at the bottom of this premier product, The at symbol offers an excellent excuse to kickstart discussion, a means to address one another with the mug at hand as you lift it up and slowly sip your drink. What are you looking at?
- Inspiration
- The 'sine qua non’ of digital living thanks to e-mail addresses and social media handles, the at symbol has been proclaimed by Moma as “the defining symbol of the computer age”. This coffee mug provides a deep soulful spirit with an eclectic mix of type, industrial design, and long experimentation. An homage to humanity’s universal need for connectivity, unity, and peace, whilst blessed by the Golden Ratio principle.
- Image Credits
- Images and Video by: Math Studio