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Tang Shengxing's Xinjihao Bingdao Tea Packaging commands immediate visual attention through its masterful deployment of a dramatic split-composition strategy that juxtaposes two distinct chromatic…

Xinjihao Bingdao Tea Packaging by Tang Shengxing is a highly esteemed winner of the very prestigious 2023 Silver A' Design Award in Packaging Design Competition Category.


SilverPackaging· 2023

Xinjihao Bingdao Tea Packaging

by Tang Shengxing

Client: Bama Tea Co., Ltd

Silver A' Design Award Winner in Packaging Category

26,817

Verified Award Winner

Verify Award Status for #151354

Colors

The Design

About Xinjihao Bingdao Tea Packaging

Xinjihao Bingdao is a packaging design for a Pu'er tea grown in the primitive forests of Yunnan Province in southwest China. The theme of the design is the harmony between forest residents and nature, where people, animals and plants coexist. The red box refers to the acidic red soil in which the tea grows. Chinese calligraphy characters are used to express the strong taste of the tea. The packaging is intended to convey the natural flavor of the tropical rain forest and to give the tea a clear oriental character.

The Recognition

About the Silver A' Design Award

Xinjihao Bingdao Tea Packaging is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Xinjihao Bingdao Tea Packaging is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Xinjihao Bingdao Tea Packaging is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Where to Get It

Premium Tea and Product Packaging Design Services

We specialize in creating packaging designs that capture brand essence and connect with consumers. Our award-winning approach combines strategic thinking with aesthetic excellence to develop packaging solutions that stand out on shelves and strengthen brand identity.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a kind of primitive forest Pu 'er tea from Southwest China's Yunnan Province. People can feel the natural flavor of tropical rain forest anytime and anywhere. The red box reflects the acid red soil where the tea grows, and the vigorous atmosphere of Chinese calligraphy characters reflects the overbearing taste of Pu 'er tea.
Inspiration
Focusing on the position of "Be naturally formed, Tea Fragrance Oriental", the theme is the harmonious environment between the primitive forest people and nature in Yunnan Province. The residents, animals and plants in the tropical rain forest coexist in harmony, forming a vivid and beautiful aesthetic feeling. Establish a strong Oriental flavor, distinctive product image.

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Good Design Deserves Great Recognition

The A' Design Award is an international, juried accolade for good design. Take part in the A' Design Award to get an opportunity to earn meritocratic recognition, gain fame, prestige and publicity for your work. Nominate your work for the A' Design Award and compete for the coveted A' Design Prize.

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