Hugoo Shoulder Bag with Hip Seat

Hugoo Shoulder Bag with Hip Seat
by Yasuhiro Yamamoto

• Awarded April 15, 2024
• CLIENT: GRIT Inc
• 1.953

Hugoo was developed to solve the challenges of swaddling and regular hipseats. It is a shoulder bag-type hip seat that combines the convenience of using a regular bag with the comfort of carrying a child. It allows you to carry your belongings efficiently while safely supporting your child. The thickly cushioned hip seat reduces the burden of carrying a child and can be used as a stylish shoulder bag when not in use. It looks like an ordinary shoulder bag, but its functionality proposes a new standard that goes beyond baby carriers and hip seats.