JO-CHU Sake Bottle

Packaging Design Award Winner.
Awarded for Good Packaging Design.

JO-CHU Sake Bottle
by Eisuke Tachikawa

  • Awarded April 15, 2024
  • CLIENT: Naorai Co., Ltd.
  • 50
Naorai created a new form of sake by distilling it without heat, allowing the flavor of the sake to remain intact. To represent the depth and tranquility of Japanese culture, "shide" (paper streamers) are used to help connote a sacred area. To express the beauty of the sake, Nosigner traced the shape of a water-filled balloon created by surface tension and connoted the moment when purified water droplets drop.

Naorai created a new form of sake by distilling it without heat, allowing the flavor of the sake to remain intact. To represent the depth and tranquility of Japanese culture, "shide" (paper streamers) are used to help connote a sacred area. To express the beauty of the sake, Nosigner traced the shape of a water-filled balloon created by surface tension and connoted the moment when purified water droplets drop.

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Good  Design

JO-CHU Sake Bottle

Good Design

Great Design by Shunji Yamanaka & fuRo

JO-CHU Sake Bottle

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

JO-CHU Sake Bottle

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

JO-CHU Sake Bottle

CanguRo Mobility Robot Image

JO-CHU Sake Bottle

JO-CHU Sake Bottle

Eisuke Tachikawa

Designer of JO-CHU Sake Bottle


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