N Vision Intelligent Tire by Cheng Shin Rubber Ind. Co., Ltd. is a highly esteemed winner of the very prestigious 2025 Golden A' Design Award in Vehicle Parts, Auto Accessories and Care Products Design Competition Category.
GoldVehicle Accessory· 2025
N Vision Intelligent Tire
by Cheng Shin Rubber Ind. Co., Ltd.
Client: Maxxis
Golden A' Design Award Winner in Vehicle Accessory Category
Verified Award Winner
Verify Award Status for #161953The Design
About N Vision Intelligent Tire
Equipped with predictive, adaptive and renewable functions, N Vision is an intelligent tire designed specifically for users of autonomous vehicles. It provides autonomous vehicles with optimal prestress to adapt to varying road conditions and loads, allowing users to purchase miles at a good price, and its eco-friendly designed components optimize eco materials usage, reduce whole tire scrapping, providing users with worry free, affordable, and sustainable mobility services.
The Recognition
About the Golden A' Design Award
N Vision Intelligent Tire is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. N Vision Intelligent Tire is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. N Vision Intelligent Tire creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.
Where to Get It
Premium Performance Tires for Every Vehicle
We manufacture cutting-edge tires trusted by drivers in over 180 countries. From bicycles to trucks, our extensive range combines advanced technology with proven reliability. With 11 global production facilities and dedicated R&D centers, we deliver quality tires that enhance your driving experience.
Find RetailerBehind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- N Vision is a predictive, adaptive and renewable intelligent tire which minimizes autonomous vehicles' travel costs per mile. Designed with optimal pre-stress to adapt to varying road conditions and loads, N Vision features an eco-friendly design and makes maximal use of eco-materials, reducing tire scrapping and providing users with affordable, worry-free and sustainable travel.
- Dimensions & Packaging
- 668mm x 668mm x 247mm
- Tags
- concept tire, concept tyre, smart tire, smart tyre, intelligent tire, intelligent tyre
- Production Technology
- N Vision's smart system uses data from multiple sensors to predict the real-time condition of road, driving speed, vehicle load and tire. It then adapts to road conditions and loads by adjusting the stretch and bending of its spokes to provide optimal pre-compression or pre-tension to the tread area. N Vision is made of bio-based materials created from rice husks and sunflower seeds, and recycled materials created from discarded tires, PET bottles and fishing nets, supporting a circular economy.
- Design Challenge
- The trend toward autonomous vehicles and the development of V2X technology require components with lower maintenance costs and longer service intervals, which affects tire design. To address this challenge, our design team proposes a variable pre-stressed airless tire inspired by cable-stayed bridges. Using our real-time prediction technology, the tire integrates with vehicle monitoring systems, providing a solution that enhances road safety and reduces maintenance and mobility costs.
- Research
- The evolution of automation technology is having a profound impact on tire usage. To assist us as we explored tire innovation and design, our design team observed mobility and vehicle industry trends and gathered public transportation usage feedback. Incorporating the support method of cable-stayed bridges, we created a blueprint for the development of tire technology and sustainable mobility with the N Vision concept.
- Inspiration
- In 2030, autonomous vehicles will enter the mass market. Future user experiences are projected to rely on a large number of new technologies and interconnected services. Consequently, the design of future tires must meet the requirements of autonomous driving technology. Also by 2030, Millennials and Generation Z will account for an estimated 69% of the working population, and sustainability and work/life balance are major concerns for them.
- Project Duration
- The project started in 2021 in Taiwan.
- Operation Flow
- N Vision uses its smart system to predict driving environments and vehicle conditions and adjusts the spokes to provide an optimal prestress of tread, maximizing ride comfort and load-carrying. N Vision also features recyclable parts that can be replaced during vehicle maintenance to optimize its working condition, thereby reducing vehicle downtime and helping mobility service providers manage their fleets efficiently and offer cost-effective prices, achieving a win-win business model.
- Team Members
- Chi Cheng Yeh
Tsung Han Hsieh
Kang Hao Huang
Hsin Ping Tsao
Ching Ming Cheng - Image Credits
- Cheng Shin Rubber Ind. Co., Ltd., 2024.
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