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Fatih Saruhan's Selftea Automatic Turkish Tea Maker commands the foreground of this carefully orchestrated interior tableau, its vertically stacked dual-chamber configuration establishing a decisive…

Selftea Automatic Turkish Tea Maker by Fatih Saruhan is a highly esteemed winner of the very prestigious 2025 Silver A' Design Award in Home Appliances Design Competition Category.


SilverHome Appliance· 2025

Selftea Automatic Turkish Tea Maker

by Fatih Saruhan

Client: Hakki Saruhan Ve Ortaklari Yazilim Ve BİlİŞİm Koll. Ştİ

Silver A' Design Award Winner in Home Appliance Category

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Verified Award Winner

Verify Award Status for #165560

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The Design

About Selftea Automatic Turkish Tea Maker

Selftea is an automatic tea maker designed for brewing Turkish tea. A dual chamber system repeats the traditional double teapot method, with a 2.5 litre water reservoir and a 1.5 litre teapot. A sliding mechanism moves boiling water into the teapot for infusion without manual work. Temperature control and automated steeping cycles manage the brewing time. The water flow can be adjusted to change tea strength. Stainless steel and heat resistant glass are used for durability and safety. The compact body measures 250 by 210 by 363 millimetres.

The Recognition

About the Silver A' Design Award

Selftea Automatic Turkish Tea Maker is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Selftea Automatic Turkish Tea Maker is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Selftea Automatic Turkish Tea Maker is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Where to Get It

Industrial and Digital Product Design Services

We transform innovative concepts into ready-to-produce designs across multiple sectors. Our Istanbul-based studio combines creativity with functionality, delivering sustainable and impactful solutions. From home appliances to digital products, we bring expertise recognized by international A' Design Awards.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Automatic Turkish Tea Maker replaces the traditional process of brewing tea with total automation.
Its sleek and modern design fits perfectly into today's kitchen, while the patent-pending sliding
mechanism transfers boiling water to the teapot for perfect infusion without intervention from the user.
Control the flow of the water for the desired strength of your tea.
Dimensions & Packaging
The Automatic Turkish Tea Maker has dimensions of Width: 250 mm x Depth: 210 mm x Height: 363 mm, making it compact yet efficient for both home and professional use. It features a dual-chamber system to replicate the traditional brewing method, with a 2.5L water reservoir and a 1.5L teapot capacity. The device operates at 1500W power, utilizing precise temperature control and automated steeping cycles to ensure the perfect Turkish tea experience every time.
Tags
Turkish Tea Maker, Tea Maker, Automatic, Home appliances, Tea, Kitchen appliances
Production Technology
The Automatic Turkish Tea Maker was designed through a user centered approach, focusing on preserving the authenticity of traditional brewing while integrating modern automation. Extensive research on tea making rituals shaped the ergonomics and functionality. The device incorporates high quality stainless steel and heat resistant glass, ensuring durability and safety. Advanced temperature control and infusion techniques were implemented to replicate the precise steeping process of Turkish tea.
Design Challenge
The main creative challenge was automating Turkish tea-making while preserving its authenticity. Traditional methods require precise control over steeping time, temperature, and tea water ratio, which are difficult to replicate mechanically. Socially, tea is a cultural ritual, making user acceptance crucial. Externally, technological limitations, material selection, and production feasibility posed challenges. Through rigorous R&D, smart automation, and material innovation, these obstacles were successfully overcome.
Research
Our process began with field research, user studies, and R&D testing, ensuring a deep understanding of traditional Turkish tea making and user expectations. The design journey was highly iterative, involving numerous sketches, prototypes, and extensive team discussions. Through collaboration and continuous refinement, we transformed insights into a functional, user friendly product that seamlessly integrates tradition with modern automation. This project is a true team effort, shaped by research and innovation.
Inspiration
The Automatic Turkish Tea Maker is an innovative gadget designed to simplify a lot of the hard work
required by the traditional method of brewing with ease and speed. It automates the entire process
to give the real Turkish tea without any kind of manual effort.
Project Duration
The project began in 2022 in Istanbul and was completed in January 2025. Following extensive research, prototyping, and user testing, the final design successfully integrates automation with the traditional Turkish tea brewing method. The product is now prepared for mass production and is expected to be introduced to the market soon, offering an innovative and effortless tea-making experience.
Operation Flow
Using the Automatic Turkish Tea Maker is effortless. Simply add water and tea leaves, press a button, and let the machine handle the rest. It mimics the traditional double teapot method, automatically adjusting heat and steeping time for the perfect brew. The device ensures consistent flavor every time, without the need for manual control. By eliminating guesswork and effort, it makes authentic Turkish tea accessible to everyone, delivering a rich and smooth taste with ease.
Patents
Patent Pending
Team Members
Designer: Latif Mahmudoğlu
Designer: Osman Cihan Demirel
Designer: Mert Gürsoy
Designer: Çağlar Saatli
Designer: Tuğçe Oğuztürk
Image Credits
Creator (Industrial Designer): Latif Mahmudoğlu

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