Goldwin Headquarters Office Interiors by Good Place and Maf is a highly esteemed winner of the very prestigious 2025 Silver A' Design Award in Interior Space and Exhibition Design Competition Category.
SilverInterior· 2025
Goldwin Headquarters Office Interiors
Silver A' Design Award Winner in Interior Category
Verified Award Winner
Verify Award Status for #165662The Design
About Goldwin Headquarters Office Interiors
The headquarters relocation project of Goldwin, a company that develops global brands such as The North Face, has yielded a unified office space of 6,000 square meters. This new space serves as a platform for communication and as a base for the Goldwin's global outreach. In line with the company's commitment to authenticity, only natural materials have been used for all finishing materials. The design concept envisions a harmonious integration of the six floors into a unified entity, akin to a single tree, creating an organic spatial composition with distinct expressions on each floor.
The Recognition
About the Silver A' Design Award
Goldwin Headquarters Office Interiors is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Goldwin Headquarters Office Interiors is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Goldwin Headquarters Office Interiors is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.
Where to Get It
Award-Winning Office Interior Design Services
We transform corporate spaces through our unique Scene Design methodology, creating workplaces that align with your brand values and enhance employee experience. As winners of the prestigious A' Design Award, we bring expertise in natural materials, Japanese craftsmanship, and innovative spatial solutions to every project.
Discuss Your ProjectBehind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This project incorporates traditional Japanese techniques, such as plastering, mud walls and borrowed scenery, and uses natural materials for all finishing materials. This approach reflects a sincere commitment to authenticity. The use of plastering for floor and furniture finishes demonstrates a respect for craftsmanship. Additionally, the integration of the interior with the outdoors creates a sense of openness and harmony with the surrounding environment.
- Dimensions & Packaging
- 41500mm×55400mm×21185mm
- Tags
- Office, Office Interior, Workplace, Workspace, OfficeDesign
- Production Technology
- The entrance features a textured rammed earth finish layered horizontally and irregularly shaped natural stones that express a vibrant and powerful sense of life, contrasting with the linear ceiling lighting and stone materials. Some floors feature abundant wood to promote comfort, while others showcase a minimalist design with exposed base materials like LGS, resulting in a diverse office environment.
- Design Challenge
- The primary challenge was in utilizing these non-uniform natural materials effectively. Through a detailed examination of the touch, shape, and texture of the materials, we ensured that the final product met the highest standards of fit and warmth. We meticulously arranged the veneer, cut from the same tree in the order it was harvested, to ensure a cohesive piece. Another challenge was creating a cohesive look while reusing over 80% of the furniture collected from various offices.
- Research
- Through site visits to client stores and labs, we gained insight into the brand's philosophy by observing the production process. Field research was conducted on the surrounding environment and the movement of passersby, considering the view of the office from Aoyama Street as a tool for brand communication. Additionally, 3D rendering tools were employed to present images to the client, facilitating discussions to ensure there was no discrepancy.
- Inspiration
- Goldwin's design incorporates 3 brand concepts: "Life with Nature," "Do More with Less," and "Dedication to Detail." These concepts encourage a sense of unity with nature and the development of shared values, promote new ideas born from minimalism, and emphasize uncompromising attention to materials and details, respectively. Based on these ideas, the design imagines a "strongly growing tree" throughout 6 floors, changing the spatial composition on each floor to create a creative space.
- Project Duration
- The project started in March 2023 and finished in May 2024 in Tokyo, Japan
- Operation Flow
- The office has been designed to incorporate features specialized for the use of each floor, with the aim of accommodating the diverse tasks of employees. The press room and coworking space are located adjacent to each other to facilitate seamless and lively communication. The upper floors feature a minimalist interior design and highly adaptable furnishings, fostering an environment conducive to creative discussions.
- Team Members
- Designer: Saori Takata(GOOD PLACE)
Designer: Ryota Unno(GOOD PLACE)
Designer: Toshiya Maekawa(Maf)
PM: Yosuke Kunii(GOOD PLACE)
PM: Haruna Kageyama(GOOD PLACE) - Image Credits
- Photographer: Keiko Chiba (Nacasa & Partners)
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