Bonfire Wines Wine
by Eric Steigelman
- Awarded April 15, 2013
- CLIENT: Bonfire Wines
- 12.291
The wine market is experiencing a shift due to changes in product appeal as Millennial and Generation X consumers demonstrate their discerning taste. There is a new appreciation for a fresh approach to communicating creativity and vibrant alternatives in the marketplace. Bonfire Wines is dedicated to innovation in this market by offering high quality wines in convenient packaging at a great value to the customer.
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