Caesar Park Hotels and Resorts Design Strategy

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Caesar Park Hotels and Resorts Design Strategy
by Marcelo Lopes Design

  • Awarded April 15, 2013
  • CLIENT: Merchan-Design / Marcelo Lopes
  • 9.822
The main goal of this new project was to save resources. Results include: fifty percent reduction in the number of items in the visual identity manual, less paper consumption, creation of the new index structure of the visual identity manual facilitating the search for the items, improved durability (Some support materials were substituted.) And a sustainable design was achieved by replacing some plastic or TNT materials with 100% cotton fabric. All paper types specified in the new project are FSC certified papers.

The main goal of this new project was to save resources. Results include: fifty percent reduction in the number of items in the visual identity manual, less paper consumption, creation of the new index structure of the visual identity manual facilitating the search for the items, improved durability (Some support materials were substituted.) And a sustainable design was achieved by replacing some plastic or TNT materials with 100% cotton fabric. All paper types specified in the new project are FSC certified papers.

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Good  Design

Caesar Park Hotels and Resorts Design Strategy

Good Design

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Caesar Park Hotels and Resorts Design Strategy

Great Design by Shunji Yamanaka & fuRo

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Caesar Park Hotels and Resorts Design Strategy

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CanguRo Mobility Robot Image

Caesar Park Hotels and Resorts Design Strategy

CanguRo Mobility Robot Image

Caesar Park Hotels and Resorts Design Strategy

Caesar Park Hotels and Resorts Design Strategy

Marcelo Lopes Design

Designer of Caesar Park Hotels and Resorts Design Strategy


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