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Le Coffret - Chambres D'Hôtes Visual Identity by Laura Ferrario

Le Coffret - Chambres D'Hôtes Visual Identity by Laura Ferrario is a highly esteemed winner of the very prestigious 2013 Silver A' Design Award in Graphics, Illustration and Visual Communication Design Competition Category.


SilverGraphic· 2013

Le Coffret - Chambres D'Hôtes Visual Identity

by Laura Ferrario

Client: Ferrariodesign

Silver A' Design Award Winner in Graphic Category

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Verified Award Winner

Verify Award Status for #27884

Colors

The Design

About Le Coffret - Chambres D'Hôtes Visual Identity

Le Coffret is a charming design bed and breakfast in the heart of Valle d'Aosta. The project was conceived in absolute respect of the authentic style: therefore the stone walls, wooden beams and antique furniture. A circle symbolizing the sky over the triangle representing the mountain, where the B&B is located, from the idea of the ascent of man into the sky. An Onciale font revised in a modern version to remember the Celtic origins of the Valley rightly balances and supports a strong and important symbol to finally obtain a logo that is easy to identify and easily catches the eye.

The Recognition

About the Silver A' Design Award

Le Coffret - Chambres D'Hôtes Visual Identity is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Le Coffret - Chambres D'Hôtes Visual Identity is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Le Coffret - Chambres D'Hôtes Visual Identity is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Interviews

Design Interview

What is the main principle, idea and inspiration behind your design?

Le Coffret is a bed and breakfast of charm and design in the heart of Valle d'Aosta.

After four years of passionate and knowledgeable restoration, this house from 1779 comes back to life, preserving the atmosphere, which is in perfect harmony with the most sophisticated contemporary comfort.

The project was conceived in absolute respect of the authentic style: so the stone walls, wooden beams and antique furniture are offered to the admiring eyes of the guests and lovers of beauty.

Stone, wood, mountains, ancient and modern is what forms the logo designed for Le Coffret.

A circle symbolizing the sky over the triangle which represents the mountain, where the B&B is located, from the idea of the ascent of man into the sky

An Onciale font revised in a modern version (Generatio Uncial) to remember the Celtic origins of the Aostava Valley rightly balances and supports a strong and important symbol to finally obtain a mark that is easy to identify and easily catches the eye.

What has been your main focus in designing this work? Especially what did you want to achieve?

My aim was to combine the feeling of the mountain with the modernity and tradition of the B&B and convey a feeling of belonging to the territory.

What are your future plans for this award winning design?

I hope to work with other establishments like Le Coffret in the future. In Italy there are many B&Bs of this kind which could use a restyling.

Read the Full Interview

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Le Coffret is a design B&B in Valle d'Aosta. The project was conceived in absolute respect of the authentic style: therefore the stone walls, wooden beams and antique furniture. A circle symbolizing the sky over the triangle representing the mountain from the idea of the ascent of man into the sky. An Onciale font revised to remember the Celtic origins of the Valley rightly balances and supports a strong symbol to finally obtain a mark that is easy to identify and easily catches the eye.
Tags
le coffret house design, le coffret laura ferrario, le coffret b&b, ferrariodesign le coffret
Inspiration
Stone, wood, mountain, the ancient and the modern, is what the logo designed for "Le Coffret" holds.

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