I-Cube Water Packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

I-Cube Water Packaging
by Hakan Gürsu

  • Awarded April 15, 2015
  • CLIENT: SASA Polyester
  • 10.331
In order to promote the use of SASA Polyester’s new, BPA-free plastic material, the I-Cube water bottle is designed to replace traditional polycarbonate and glass water packages. Combining an innovative and hygienic material with a lightweight and compact design, the bottle aims for increased convenience of the user. Employing a supercircle profile, I-Cube saves space and energy by carrying more water in the same base area than the cylindrical bottles. Design presents a sustainable solution by eliminating the labels with adhesives through the use of recyclable carrying sleeve.

In order to promote the use of SASA Polyester’s new, BPA-free plastic material, the I-Cube water bottle is designed to replace traditional polycarbonate and glass water packages. Combining an innovative and hygienic material with a lightweight and compact design, the bottle aims for increased convenience of the user. Employing a supercircle profile, I-Cube saves space and energy by carrying more water in the same base area than the cylindrical bottles. Design presents a sustainable solution by eliminating the labels with adhesives through the use of recyclable carrying sleeve.

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Good  Design

I-Cube Water Packaging

Good Design

Great Design by Shunji Yamanaka & fuRo

I-Cube Water Packaging

Great Design by Shunji Yamanaka & fuRo

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I-Cube Water Packaging

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CanguRo Mobility Robot Image

I-Cube Water Packaging

I-Cube Water Packaging

Hakan Gürsu

Designer of I-Cube Water Packaging


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