Culinary Art Design Award Winner.
Awarded for Good Food, Beverage and Culinary Arts Design.
Homemade allows everyone to craft a Pepsi where and when they want with quality ingredients and no artificial sweeteners, blending flavor and sparkling water to their preference. The design language of the pods, bottles and packaging is clean, light and joyous. The Pepsi globe recurs in the shape of the pods, the simple logo treatment and in graphic silhouettes that resemble bubbles. The font of the logo has a hand-scribbled, human feel that emphasizes the homespun quality of the product.
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