Tic Tac Toe packaging Packaging

Tic Tac Toe packaging Packaging
by Teli Proto

• Awarded April 15, 2016
• CLIENT: Northhook Design Studio
• 6.528

All clothing items come in a sophisticated, multi-dimensional pack. There is no front or back, both sides are treated equally. The front has an endearing deer and fawn die-cut window that shows off Tic Tac Toe's clothing prints. The back has a die-cut heart that is three dimensional and framed in a second heart. Open the pack and an unexpected discovery unfolds. The reversible shoes also come in a “double-sided” pack. The large window allows visibility all around. The combination, shoes and clothes produce a gift set.