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Ego Armchair by Vasil Velchev

Ego Armchair by Vasil Velchev is a highly esteemed winner of the very prestigious 2016 A' Design Award in Furniture Design Competition Category.


IronFurniture· 2016

Ego Armchair

by Vasil Velchev

Client: MAGMA graphics

A' Design Award Winner in Furniture Category

19,280

Verified Award Winner

Verify Award Status for #47836

Colors

The Design

About Ego Armchair

Ego is an armchair designed to offer an opportunity to change its appearance whenever and whatever you like. If you are bored of the color scheme you don't need to buy another furniture, you just need to rearrange the position of the elements in the way you like and you will have a brand new look. Sometimes an unpredictable development or change of circumstances could happen, changing mood, unexpected guest, even the weather could affect your perspective. You can now express you attitude by giving the interior new look. Simply slide the soft elements to receive a new pattern.

The Recognition

About the A' Design Award

Ego Armchair is an Iron A' Design Award winner, a prestigious recognition granted to good designs that meet the professional and industrial requirements expected from well-designed creations. Iron winners demonstrate great skill, high specialization, expert understanding, and creative capacity of their creators. Ego Armchair is expected to be a highly regarded, admired, and cherished creation that is practical and innovative. This Iron A' Design Award-winning design integrates industry best practices and has competent technical characteristics linked with know-how and talent. Ego Armchair is respected for its thoroughness and is designed to provide quality of life improvements that help make the world a better place.

Interviews

Design Interview

What is the main principle, idea and inspiration behind your design?

In this particular project i wanted to create a product which combines a new unconventional shape with comfort and

possibility to change how it looks.

What has been your main focus in designing this work? Especially what did you want to achieve?

I wanted to achieve the main balance shape - comfort - appearance.

What are your future plans for this award winning design?

First i want to invest more in research, improvements and tests and then to find manufacturer for mass production.

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Grand Interview

Your innovative approach to movable elements in the Ego Armchair challenges traditional furniture design norms - could you elaborate on how this concept evolved from initial sketches to the final sliding mechanism solution?

Original sketches started without any idea of moveble parts. The main focus at the begining was the semi-cylindrical shape of the body. During the development, and to make it more interesting, idea evolved into the current design.

The Ego Armchair's ability to transform its appearance reflects a deep understanding of changing human moods and environments - what inspired you to create furniture that could adapt to emotional and atmospheric shifts?

No matter how good is one product, sooner or later it gets boring. So, ability to change it and if its part of its features, i think is a very good idea.

Your background in electrical engineering brings a unique perspective to furniture design - how did this technical expertise influence the development of the Ego Armchair's grid system and sliding mechanism?

My master degree of electrical engineering was helpful indeed. Despite we don't have any electrical parts here, engineering thinking is very useful.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Ego is an armchair which allows you to change its appearance by moving the soft elements in order to create different pattern every time.
Dimensions & Packaging
The dimensions of the armchair are as follows - Width 800 mm x Depth 1180 mm x Height 1060 mm.
Tags
Ego, Armchair, Pattern, Layout, Appearance, Changeable, Various, Puzzle, Smart, Game
Production Technology
The main structure is made from a reinforced bent wooden material. Leg support is made from chrome. Soft cubes are created from memory foam covered with fabric.
Design Challenge
The hardest part was to decide which mechanism to use for changing the armchair pattern (moving the elements). Sliding elements was the most complicated method. Previous versions of the chair was based on attaching the soft parts to the back using magnets or Velcro.
Research
The main research was about the shape. It was simulated physically and then tested. Strength analysis were also applied using Finite element method (FEA).
Inspiration
Sometimes an unpredictable development or change of circumstances could happen, good or bad mood, unexpected guest, even the vagaries of weather. You can express you attitude by giving your interior new look. Nice and tidy, aggressive and chaotic, extravagant and erratic... you can express your mood by surrounding furniture.
Project Duration
The very first concept was created last summer. After several revisions the shape and function have been changed dramatically. 4 months were necessary to reach the final look. Location is Bulgaria.
Operation Flow
The soft elements of the armchair are movable. Between the bended back and soft parts there is a layer with grid attached to the main board. The soft elements can slide from one position to another and create different patterns according your desire.
Patents
Copyrights belong to Vasil Velchev
Team Members
Vasil Velchev
Image Credits
Vasil Velchev

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