Packaging Design Award Winner.
Awarded for Good Packaging Design.
Irish whiskey was highly regarded in England since the end of 19th century and that was the reason for developing the unique heraldic sign for the T&G whiskey. Signs like this one were used in family crests among the European nobility, which adds a feeling of status and legacy to the composition. But there's also the notion of tempered severity, a warrior's spirit that can be seen in the graphic patterns and the central element of this design.
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