Excalibur Limited Edition Packaging Special limited edition

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Excalibur Limited Edition Packaging Special limited edition
by Fengsheng Cai

  • Awarded April 15, 2018
  • CLIENT: Shanghai Institute of Visual Arts
  • 271.199
The project is to design a whisky packaging targeted at people with special obsession with chivalry culture. Every man had dreamed to become a chevalier while whisky has a close connection with which. This design is made to create a unique experience of opening the outer packing. It is the opening method and the special appearance that makes the packaging unique. The container will rise up with the opening of the outer packaging, feeling like a water drop drops in the water and spread out like a flower.

The project is to design a whisky packaging targeted at people with special obsession with chivalry culture. Every man had dreamed to become a chevalier while whisky has a close connection with which. This design is made to create a unique experience of opening the outer packing. It is the opening method and the special appearance that makes the packaging unique. The container will rise up with the opening of the outer packaging, feeling like a water drop drops in the water and spread out like a flower.

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Good  Design

Excalibur Limited Edition Packaging Special limited edition

Good Design

Great Design by Shunji Yamanaka & fuRo

Excalibur Limited Edition Packaging Special limited edition

Great Design by Shunji Yamanaka & fuRo

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Excalibur Limited Edition Packaging Special limited edition

Inspirational Mobility Robot Design

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Excalibur Limited Edition Packaging Special limited edition

CanguRo Mobility Robot Image

Excalibur Limited Edition Packaging Special limited edition

Excalibur Limited Edition Packaging Special limited edition

Fengsheng Cai

Designer of Excalibur Limited Edition Packaging Special limited edition


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