Hello Goodness Life in a Day Brand Messaging

Advertising Design Award Winner.
Awarded for Good Advertising, Marketing and Communication Design.

Hello Goodness Life in a Day Brand Messaging
by PepsiCo Design & Innovation

  • Awarded April 15, 2018
  • CLIENT: PepsiCo
  • 8.676
Hello Goodness was created to make 24/7 healthier solutions accessible to the on-the-go consumer. The brand curates PepsiCo's portfolio of better-for-you snacks & beverages and makes them easily accessible. Hello Goodness was launched with a sleekly designed next-generation vending machine and the platform is exploring and prototyping new ways to go beyond vending. The Hello Goodness brand communicates a visual design language that is clean, colorful and category breaking.

Hello Goodness was created to make 24/7 healthier solutions accessible to the on-the-go consumer. The brand curates PepsiCo's portfolio of better-for-you snacks & beverages and makes them easily accessible. Hello Goodness was launched with a sleekly designed next-generation vending machine and the platform is exploring and prototyping new ways to go beyond vending. The Hello Goodness brand communicates a visual design language that is clean, colorful and category breaking.

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Good  Design

Hello Goodness Life in a Day Brand Messaging

Good Design

Great Design by Shunji Yamanaka & fuRo

Hello Goodness Life in a Day Brand Messaging

Great Design by Shunji Yamanaka & fuRo

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Hello Goodness Life in a Day Brand Messaging

Inspirational Mobility Robot Design

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Hello Goodness Life in a Day Brand Messaging

CanguRo Mobility Robot Image

Hello Goodness Life in a Day Brand Messaging

Hello Goodness Life in a Day Brand Messaging

PepsiCo Design & Innovation

Designer of Hello Goodness Life in a Day Brand Messaging


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