Les toqués du pain Visual Identity for a bakery

Les toqués du pain Visual Identity for a bakery
by Les Bons Faiseurs

• Awarded April 15, 2018
• CLIENT: LES TOQUÉS DU PAIN
• 28.991

«Les Toques du Pain» is a bakery run by passionate bakers, mad about bread and obsessed by bread. The bakery itself and all his communications express an obsessional declaration of love for bread. «Toqué» has several meanings in French like: 1 «toqué» is the chef wearing a chef’s hat 2 «toqué» is someone nutty 3 «toqué» is someone crazy about someone 4 «toqué» is someone with obsessive compulsive disorder (TOC Troubles Obsessional Compulsif in French)