Fruits Do Not Get AIDS Video
by Pablo Lauria Ubatuba De Faria Fernandez
- Awarded April 15, 2019
- CLIENT: Grupo de Apoio a prevenção da AIDS
- 8.449
The Androceu group was approached by Gapa, to develop a video of up to 30 seconds alerting the population, especially the youth, about Hiv. To bring awareness about the disease, the Fruits don't get aids design team choose to make a humorous and entertaining video to catch the public's attention, and to warn about the importance of using protection. The design team's inspiration was the widespread use by adolescents and young adults of certain fruit emojis to refer to body parts. So the group choose these fruits as the main theme of the video.
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