Tearalab logo design Corporate Identity

Tearalab logo design Corporate Identity
by Xiang Yao

• Awarded April 15, 2019
• CLIENT: Tearalab
• 9.466

Tearalab logo design is for a Korean and Japanese fusion bubble tea restaurant. Designer Yao inspiration comes from a laboratory test. To make a great bubble tea one must go through multiple experiments to find a good flavor. The design breaks the shackles of traditional cup elements. It introduces everyday consumers with a direct and simple element that reflects a delicate contracted design with elegant temperament.