Water Corporate Identity

Water Corporate Identity
by Aurika UAB

• Awarded April 15, 2019
• CLIENT: Aurika UAB
• 6.999

All label designs are created automatically by the predetermined algorithm during the print-run. Label design on each bottle differs yet all designs originate from two graphic patterns and 21 languages. Graphic patterns are pictures of printing inks. They remind painted canvas. Therefore label design imitates brushstroke on canvas. Exposure of respective color facilitates visual identification of carbonated or still water. Multi-layer printing ensures opacity and brightness of the image from any sides of the bottle. Spot wet-touch tactile surface strengthens the visual impression.