Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging

Packaging Design Award Winner.
Awarded for Good Packaging Design.

Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging
by PepsiCo Design & Innovation

  • Awarded April 15, 2019
  • CLIENT: PepsiCo
  • 6.862
To celebrate the premiere of Marvel Studios’ Black Panther, PepsiCo launched a limited edition package that combines ultra-premium technologies with a unique and memorable product design. The team wanted to create something truly new, memorable and authentically relevant to our brand purpose while celebrating the blockbuster film. A magnetic carton with fully printed, HiLight Smart LED lights illuminates when activated to reveal Wakandan script. Mimicking the Black Panther character, the aluminum can features a tactile varnish that emphasizes graphic elements and includes a 3D printed mask.

To celebrate the premiere of Marvel Studios’ Black Panther, PepsiCo launched a limited edition package that combines ultra-premium technologies with a unique and memorable product design. The team wanted to create something truly new, memorable and authentically relevant to our brand purpose while celebrating the blockbuster film. A magnetic carton with fully printed, HiLight Smart LED lights illuminates when activated to reveal Wakandan script. Mimicking the Black Panther character, the aluminum can features a tactile varnish that emphasizes graphic elements and includes a 3D printed mask.

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Good  Design

Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging

Good Design

Great Design by Shunji Yamanaka & fuRo

Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging

Great Design by Shunji Yamanaka & fuRo

Inspirational Mobility Robot Design

Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging

Inspirational Mobility Robot Design

CanguRo Mobility Robot Image

Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging

CanguRo Mobility Robot Image

Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging

Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging

PepsiCo Design & Innovation

Designer of Brisk x Marvel Studios: Wakanda Forever Limited Edition Packaging


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