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Futoshi Masuda's Marugo Shinbashi Restaurant presents a compelling study in contemporary hospitality design where dramatic lighting architecture dominates the visual field through an extraordinary…

Marugo Shinbashi Restaurant by Futoshi Masuda is a highly esteemed winner of the very prestigious 2020 Golden A' Design Award in Interior Space and Exhibition Design Competition Category.


GoldInterior· 2020

Marugo Shinbashi Restaurant

by Futoshi Masuda

Client: The client's name is waltz. Margot is the name of waltz's bar business format.

Golden A' Design Award Winner in Interior Category

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Verified Award Winner

Verify Award Status for #86840

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The Design

About Marugo Shinbashi Restaurant

Marugo Shinbashi is a wine bar and restaurant interior located on a busy street in Shinbashi, Tokyo. The circle of the Marugo brand sign is repeated through the interior to improve visibility and recall. A wine red tiled wall and a buttoned bench carry the circular motif, while colored copper plates of Takaoka copperware cover a full wall. Cube brick tile and mahogany wood complete the material palette. Indirect lighting was adjusted with a full-size mockup so that light reads clearly from each circle. The space covers 105 square meters.

The Recognition

About the Golden A' Design Award

Marugo Shinbashi Restaurant is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Marugo Shinbashi Restaurant is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Marugo Shinbashi Restaurant creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.

Where to Get It

Restaurant and Hospitality Interior Design

We transform commercial spaces into memorable destinations through innovative design that captures your brand essence. Our expertise in restaurants, bars, and hotels combines Japanese materials with contemporary aesthetics to create environments that captivate guests.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This restaurant is a project that also incorporates the circle that constitutes the Margo logo into the interior.
With a sense of openness and casualness of the wine bar,Masterd tried eye-catching and memorable devices.
It is neither a sum nor the sea by using the red color of the counterback, the buttoned bench and the copper panel used for the elements of the ocean and the Takaoka copperware on the entire wall and combining Japanese materials Masterd think Masterd was able to make something that was not there.
Dimensions & Packaging
105㎡
Tags
Marugo,restaurant,bar,shinbashi,takaoka,masterd
Production Technology
Colored copper plate of Takaoka copperware,wine red tile,Cube brick tile,Mahogany Wood,
Design Challenge
In order to make the light clear from the circle, a full-size mockup was made and the installation position of the indirect lighting was adjusted.
Research
It was necessary to have both the eye-catching standout mechanism and the open feeling and casual feeling like a wine bar for the downtown street called Yanagi Dori.
Inspiration
It was planned to be a busy, crowded downtown area called the bridge Yanagi Dori. In order to convey the store's visibility and the business condition of the wine bar, Masterd incorporated the mark of restaurant sign circle into the wall of the wine red wall and the bench, and tried an eye-catching and memorable device.
Project Duration
3-13-4-1F Shinbashi, Minato-ku, Tokyo
Operation Flow
To improve visibility in miscellaneous areas called Shinbashi.
To convey that the store being developed in Shinjuku has appeared in a new area.
For the purpose mentioned above, ○ used in the brand sign was incorporated into the interior design.
Team Members
designed by Masterd co.,Ltd
Image Credits
Photographer/Nacása & Partners Inc. Kanno Kai

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