Dowell Insight Sales Center by Yi Tonghua

Dowell Insight Sales Center by Yi Tonghua is a highly esteemed winner of the very prestigious 2020 Silver A' Design Award in Interior Space and Exhibition Design Competition Category.

SilverInterior· 2020

Dowell Insight Sales Center

by Yi Tonghua

Client: Zest Art

Silver A' Design Award Winner in Interior Category

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Verified Award Winner

Verify Award Status for #91598

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Colors

The Design

About Dowell Insight Sales Center

Dowell Insight is a sales center that combines classical British style with modern design under the theme of Afternoon Tea in Kensington. The red brick facade draws on British red brick buildings, and soft furnishings in the same color decorate the interior. The symmetrical lobby uses arranged lighting matrixes to outline the image of the Union Flag. An arched partition separates the negotiation area, where red chairs, a black couch and a golden tea table form a relaxing space for conversation. The project covers 1300 square meters.

The Recognition

About the Silver A' Design Award

Dowell Insight Sales Center is a Silver A' Design Award winner, an extraordinarily prestigious recognition granted to top-of-the-line, gorgeous, and impressive designs. Silver winners are tremendously brilliant and exceedingly creative works that illustrate the outstanding expertise, talent, and acuity of their designers. Dowell Insight Sales Center is expected to be a wonderful, showpiece work that is remarkably professional and profoundly innovative. This Silver A' Design Award-winning design is a highly notable, admired invention that benefits and advances the boundaries of art, science, design, and technology. Dowell Insight Sales Center is a vastly envied creation that evokes desires, introduces positive feelings, and sparks amazement and wonderment.

Image Analysis

Color Temperature: WarmSymmetry: Both DirectionsBackground: Top and Bottom

Where to Get It

Premium Interior Design for Real Estate Developments

We transform sales centers, villas, clubs and show flats into captivating spaces that inspire buyers and elevate brands. With over 20 years of expertise serving renowned developers like Vanke and Longfor, we blend architectural understanding with cultural artistry to create interiors that realize dreams of high-quality living.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The sales center is a mixed space of classical British style and modern fashion style under the theme of Afternoon Tea in Kensington.
Dimensions & Packaging: Project Area: 1300 square meters
Tags: Zest Art, Yi Tonghua, Dowell Insight, classical British style
Production Technology: The lobby is decorated in symmetrical style with carefully-arranged lighting matrixes to outline the image of the Union Flag. The negotiation area is separated from the lobby by an arched European-style partition. A black iron rack, red chairs and a black couch enclose a golden tea table, creating a comfortable and relaxing space for communication; the sweet magnolias, the antique clock and the fountain sculpture are all elaborate details to highlight British romance.
Design Challenge: In the process of design, these two parties have kept the same idea: based on the requirements of the users, the design should integrate architecture, interior, art and culture to create an interesting lifestyle and a warm community, which will realize the dream for high-quality life.
Research: Good space experience is not only to show the present but also to reflect the past and reveal the future. Therefore, whether the functions of a space are flexible and sustainable as time passes by is what the real estate group and the design studio are thinking about and exploring for.
Inspiration: Drawing inspirations from red brick buildings of British style, the designer has integrated the architectural elements with his own understanding of art, creating a red brick facade. In addidtion, soft furnishings of the same color are used to decorate the interior space.
Project Duration: Project Area: Guiyang, China
Completion Date: March,2019
Operation Flow: The designer has simplified the complicated style of traditional European architecture, only to keep the classical outline and circular arch. Modern design skills are combined with historical symbols, presenting a more fresh and distinctive British atmosphere within the classical and elegant structure.
Team Members: Yi Tonghua
Image Credits: Photography: MENDO WONG