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Zongyinei Restaurant by Jianing Cui
Zongyinei Restaurant by Jianing Cui
Zongyinei Restaurant by Jianing Cui
Zongyinei Restaurant by Jianing Cui
Zongyinei Restaurant by Jianing Cui

MET Creative Brand

Silver Interior Space and Exhibition Design · 2020

Zongyinei Restaurant

by Jianing Cui

  • A' Design Award 2020 Silver Winner in Interior Space and Exhibition Design
  • Awarded April 15, 2020
  • CLIENT: MET Creative Brand
  • Estimated Number of Design Views: 15,350
  • Verification code 4E01FCDA18 · Verify this award
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About Zongyinei Restaurant

Zongyinei is a Hong Kong style restaurant interior located in Shanghai. The design covers 300 square meters and uses an open plan that separates and links areas to suit varied dining needs. Arched forms run through the space as a unifying theme, including a colorful arch at the entrance. Coral pink is the main color, combined with peacock blue details and black and white textured stone. Mirrors, metal lines and hidden light strips extend the space visually. Shaped wall panels and retro lamps add depth and a romantic atmosphere.

Press Kit

Unique Properties
When it comes to Hong Kong style restaurants, the memory is full of neon flashing, big character signs and noisy air in the market. This Hong Kong style restaurant combines beauty and taste, and elegance is its characteristic. Fresh decoration, psychedelic lighting, ambiguous atmosphere, full of flowers and so on, each angle reflects the dreamlike gorgeous luster. The delicate and romantic theme brings new catering experience to the diners.
Dimensions & Packaging
The project covers a total of 300 square meters. Open interior pattern design, makes use of interspersion and differentiation between spaces, smooth moving lines and functions, to meet the diversified dining needs of customers. The combination of bright mirror and metal lines inadvertently exudes a dramatic sense of space extension, which can activate the expression of space spirit and create a post-modern luxury experience.
Tags
Interior, Restaurant, Hongkong Style, Fashion, Immersive, Young, Fresh, Arch
Production Technology
In terms of color matching, the fresh and natural coral powder is applied to the expression of space , creating a sweet and romantic atmosphere. Decorated with exquisite peacock blue and large area of black-and-white texture stone, the combination of hardness and softness shows the unique temperament of modern women's self-reliance, elegance and charm.
Design Challenge
In order to weaken the commercial atmosphere of the space, and enhance the artistry and experience sense, so as to make the communication and interaction between the brand and customers easier, the designer cleverly designed the words directly attacking the heart on the wall and each column. Just like the declaration of "18 years old today", it matches with the retro lamps with smooth lines, decorates the space atmosphere, and greatly enhances the brand identification.
Project Duration
The project started in May 2019 in Shanghai and finished in September 2019 in Shanghai.
Operation Flow
The orderly arrangement of wall modeling, it increases the three-dimensional effect, breaks the monotony and lightness brought by large area of solid color, and brings extraordinary visual experience for the whole appearance.
Research
With the combination of the circular mirror and the hidden edge light belt, while expanding the visual space, the crisscross between the light and shadow and the virtual and real lines, such as the veil covering the surface, adds few mystery to the quiet, and makes the space present different atmosphere every moment.
Inspiration
After fully exploring and analyzing the relationship between space and brand, the designer finally extracts the arched image as the thread throughout the whole space to seek the harmonious coexistence of artistic sense and commercialization. The colorful arch design at the front of the door can capture the hearts of female customers instantly.
Image Credits
Image #1: Photographer Yiwen Xu, Dining Area, 2019.
Image #2: Photographer Yiwen Xu, Waiting Area, 2019.
Image #3: Photographer Yiwen Xu, Dining Area, 2019.
Image #4: Photographer Yiwen Xu, Dining Area, 2019.
Image #5: Photographer Yiwen Xu, Dining Area, 2019.
Patents
Copyrights belong to Jianing Cui, 2019.

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