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Yang Su's Pierre De Ronsard Baking Shop presents a masterfully orchestrated interior environment where suspended elliptical wooden shelving elements descend from slender brass rods that pierce a deep…

Pierre De Ronsard Baking Shop by Yang Su is a highly esteemed winner of the very prestigious 2020 Golden A' Design Award in Interior Space and Exhibition Design Competition Category.


GoldInterior· 2020

Pierre De Ronsard Baking Shop

by Yang Su

Client: Nonezone Design

Golden A' Design Award Winner in Interior Category

15,561

Verified Award Winner

Verify Award Status for #97726

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The Design

About Pierre De Ronsard Baking Shop

Pierre De Ronsard is a bakery interior covering 110 square meters. The design displays the baking process and desserts within one open retail space. The guiding concept is an ambiguous boundary between the shop and the inner street of the shopping mall. A perforated curved wall with ivory paint stands near the main entrance, and the spacing of the holes changes gradually. Laminated metal sheets of various heights serve as display units and as an interactive installation. Solid blocks replace fixed interfaces, so inside and outside connect.

The Recognition

About the Golden A' Design Award

Pierre De Ronsard Baking Shop is a Golden A' Design Award winner, an immensely prestigious recognition granted to first-rate, marvelous, and outstanding designs. Golden winners are exceedingly innovative, visionary, and glamorously dazzling creations that reflect the prodigy, wisdom, and prowess of their designers. Pierre De Ronsard Baking Shop is expected to be a highly praised, trendsetting, and monumental invention that delivers unprecedented value. This Golden A' Design Award-winning design is a spectacular, respected project that highly benefits and advances the boundaries of art, science, design, and technology. Pierre De Ronsard Baking Shop creates intense feelings of desire, evokes passion, encourages creativity, and fascinates us.

Where to Get It

Interior Design Services for Commercial and Residential Spaces

We transform spaces through thoughtful design that balances aesthetics with functionality. Our award-winning team specializes in commercial interiors, residential design, and soft decoration, creating environments that enhance experiences and reflect your unique vision.

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Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
As a retail shop mainly for displaying the baking process and desserts, this project is designed to create a spatial feature with the concept, and establish the special atmosphere, so as to extend the possibility of the shop design. The relationship of mutual penetration endows the space with openness to some extent, and connects the internal and external space with the physical dissolution and fusion.
Dimensions & Packaging
The project covers a total of 110 square meters.
Tags
Interior, Commercial, Baking Shop, Boundary, Modern, Elegant, Simple, Intervention
Production Technology
The laminated metal sheets with various heights play roles of displaying and interactive installation with customers.
Design Challenge
One side of the site faces the inner street of the shopping mall, and therefore starting from the thought of the boundary, a block is used to replace the interface, to obtain an ambiguous boundary of space by the minimalist design.
Research
As Martin Heidegger said, the boundary is not the stop of something, but the appearance of something new. As the case is located in an inner street facing shopping malls, designers take the boundary thinking as the starting point, replace the interface with body blocks, and blur the boundary of space through subtraction design.
Inspiration
Pierre de ronsard represents the well-known Eden Rosegem, and also the name of a modern French poet, who was widely spread for his description of human beings with a metaphor of flowers. It is selected for the name of a shop by the owner, as an extension of romantic meaning.
Project Duration
The project started in July 2018 in Wuxi and finished in November 2010 in Wuxi.
Operation Flow
Centered on the concept of ambiguous boundary, the perforated curved wall with ivory paint near the main entrance responds with the gradually varied spacing of holes.
Patents
Copyrights belong to Yang Su, 2018.
Team Members
Yang Su
Fengshuai Zhang
Daoxiang Gong
Hai Wang
Image Credits
Image #1: Photographer Ming Chen, Display Rack, 2018.
Image #2: Photographer Ming Chen, Bar Counter, 2018.
Image #3: Photographer Ming Chen, Seat, 2018.
Image #4: Photographer Ming Chen, Display Rack, 2018.
Image #5: Photographer Ming Chen, Entrance, 2018.

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