Project Yellow Brand Promotion

Graphic Design Award Winner.
Awarded for Good Graphics, Illustration and Visual Communication Design.

Project Yellow Brand Promotion
by Yu Chen

Awarded April 15, 2020
CLIENT: Hubei University of Technology
22.351

Project Yellow is a comprehensive art Project that constructs the visual concept of Everything is Yellow. According to the key vision, large outdoor displays will be made in various cities, and a series of cultural and creative derivatives will be produced at the same time. As a visual IP, Project Yellow has a compelling visual image and energetic color scheme to form a unified key vision, which makes people unforgettable. Suitable for large-scale online and offline promotion, and the output of visual derivatives, it is a unique design project.

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