Rams Beyond Etro Verkoopskantoor by Arkiteam Architecture

Rams Beyond Etro Verkoopskantoor by Arkiteam Architecture is a highly esteemed winner of the very prestigious 2025 A' Design Award in Brons in Binneruimte- en Uitstallingsontwerp Competition Category.

BronsInterieur· 2025

Rams Beyond Etro Verkoopskantoor

by Arkiteam Architecture

Client: Rams Global

A' Design Award in Brons Winner in Interieur Category

9,816

Verified Award Winner

Verify Award Status for #168735

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Rams Beyond Etro Verkoopskantoor

Boek Teks: Rams Beyond Etro is 'n verkoopskantoor en toonlokaal in Istanbul. Die interieur beslaan 1650 vierkante meter en is as 'n galery uitgelê. Wit oppervlaktes omraam versorgde kunswerke en 'n model van die residensiële projek. Geboë mure is uit gipsbord gevorm, en die plafon is afgewerk met pasgemaakte metaalpanele wat lig weerkaats. Wit natuurklipvloere maak die vloeiende vorme en skaduwees meer sigbaar. 'n Spinnekopglasfasade verbind die interieur met die stad. 'n Duidelike roete lei besoekers vanaf die ontvangsarea na die hoof uitstalsones.

The Recognition

About the A' Design Award in Brons

Rams Beyond Etro Verkoopskantoor is 'n wenner van die A' Design Award in Brons, 'n hoogs prestigieuse erkenning wat toegeken word aan uitstaande ontwerpe wat gekenmerk word deur kreatiwiteit, vindingrykheid en skerpsinnigheid. Wenners in Brons is ruimskoots vaardige en opvallend kreatiewe artefakte wat die groot ervaring, verbeelding en vindingrykheid van hul ontwerpers bevestig. Daar word verwag dat Rams Beyond Etro Verkoopskantoor 'n hoog aangeskrewe, bewonderde en gekoesterde voorwerp is wat merkwaardig professioneel en innoverend is. Hierdie ontwerp wat die A' Design Award in Brons gewen het, inkorporeer die beste praktyke in kuns, wetenskap, ontwerp en tegnologie en is uitstekend vanweë sy aandag aan detail. Rams Beyond Etro Verkoopskantoor bevredig behoeftes pragtig, raak aan begeertes, bekoor gevoelens en spreek die nuuskierigheid aan.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Rams Beyond Sales Office blends architecture and art in a gallery like space. Its all white interior, framed by a spider glass facade, enhances curated artworks and the building model. Curved forms and shadow play add depth, while a metallic gloss ceiling reflects light elegantly. This immersive showroom balances design, materiality, and storytelling, offering a refined experience that mirrors the essence of Rams Beyond Etro Residence.
Dimensions & Packaging: 1650 sqm
Tags: Sales Office, Showroom, Retail, Interior Design, Curves, Art
Production Technology: The design showcases precise gypsum board craftsmanship to achieve seamless curves, reflecting high quality workmanship. The ceiling features custom metal panels, adding a unique aesthetic. The white natural stone flooring highlights the fluid forms, making shadows more visible and enhancing the spatial effect.
Design Challenge: The hardest part of this design activity was balancing two contrasting concepts an art gallery and a functional sales office. We had to present the project model as an art piece while ensuring privacy in the presentation rooms. Achieving this within an open, flowing space with curved elements posed a unique challenge.
Research: The research behind the Rams Beyond Sales Office design focused on color and lighting selection, tested to enhance art visibility and ambiance. Traffic analysis ensured optimal exposure, making the showroom facade visible from all directions. The design balances aesthetics with functionality for a seamless experience.
Inspiration: Inspired by Rams Beyond Etro, the sales office is a curated gallery where curves, light, and shadow shape the space. All white surfaces amplify artworks, while a spider glass facade creates a dynamic urban showcase. The metallic gloss ceiling enhances depth, reflecting light smoothly. Flowing forms sculpt light and shadow, creating an engaging spatial experience that ensures visitors feel the project's sophistication.
Project Duration: Located in Istanbul, the project commenced in April 2024 and was completed in June 2024.
Operation Flow: The showroom layout ensures seamless flow, guiding visitors through an immersive journey. A clear circulation path leads from the reception to key experience zones, highlighting the building model and curated art pieces. The open plan design fosters engagement, while the spider glass facade connects the interior with the city. Carefully selected materials and lighting enhance interaction, making every moment a refined experience.
Team Members: Enes Cicekci, Seda Dundar
Image Credits: Arkiteam Architects