Bank Julius Baer Primêre Funksie: Feestelike Geskenk deur Rose Lee and Ernie Keung

Die ontwerp Bank Julius Baer Primêre Funksie: Feestelike Geskenk deur Rose Lee and Ernie Keung is 'n hoogs gewaardeerde wenner van die baie prestigieuese 2026 A' Design Award in Goud in die Geskenkware Ontwerp-kompetisiekategorie.

GoudGeskenkware· 2026

Bank Julius Baer Primêre Funksie: Feestelike Geskenk

deur Rose Lee and Ernie Keung

Kliënt: Count To Ten

Wenner van die A' Design Award in Goud in die Geskenkware-kategorie

46,410

Geverifieerde Toekenningswenner

Verifieer Toekenningsstatus vir #182104

Besoek Webwerf Bekyk by A' Design Award Persverklaring Toekenningskenteken

Kleure

Die Ontwerp

Oor Bank Julius Baer Primêre Funksie: Feestelike Geskenk

Boekteks: Geïnspireer deur die pou en die rooikroonkraanvoël, vertaal hierdie beperkte uitgawe van die Chinese Nuwejaar-versameling twee gerespekteerde simbole in 'n verenigde ontwerp. Die ensemble sluit 'n premium draagsak met kenmerkende twilly, 'n sakkie, rooi pakkies wat as 'n voël-en-blom-komposisie gerangskik is, en 'n rolkaart in. 'n Verfynde palet van helderrooi, subtiele goud en blou-pienk moiré balanseer feestelike lewendigheid met ingetoë verfyndheid, en verhef funksionele voorwerpe tot dekoratiewe kuns.

Die Erkenning

Oor die A' Design Award in Goud

Bank Julius Baer Primêre Funksie: Feestelike Geskenk is 'n wenner van die A' Design Award in Goud, 'n geweldig prestigieuse erkenning wat toegeken word aan eersteklas-, wonderlike en uitstaande ontwerpe. Wenners in Goud is uiters innoverende, visionêre en glansryk verblindende skeppings wat die vernuf, wysheid en bekwaamheid van hul ontwerpers weerspieël. Daar word verwag dat Bank Julius Baer Primêre Funksie: Feestelike Geskenk 'n hoogs geprese, tendensskeppende en monumentale uitvinding is wat ongekende waarde lewer. Hierdie ontwerp wat die A' Design Award in Goud gewen het, is 'n skouspelagtige, gerespekteerde projek wat die grense van kuns, wetenskap, ontwerp en tegnologie in hoë mate bevoordeel en uitbrei. Bank Julius Baer Primêre Funksie: Feestelike Geskenk wek intense gevoelens van begeerte, roep passie op, moedig kreatiwiteit aan en boei ons.

Agter die Ontwerp

Persstel

Krediete, spanlede en tegniese besonderhede verskaf deur die ontwerper.

Unieke Eienskappe: A limited edition CNY gift collection for Swiss private bank Julius Baer, featuring a coordinated multi item ensemble with dual theme motifs, peacock and red crowned crane, China's most auspicious symbols. The collection premium tote with signature twilly, pouch, red packets forming a bird and flower painting, and a scroll card. Vibrant red, subtle gold, and blue pink moire balance Swiss elegance with festive joy, transforming functional gifts into decorative art.
Afmetings & Verpakking: The coordinated ensemble includes a tote bag (W330 x D135 x H190mm) with reinforced handles; a twilly (W290 x H70mm) featuring peacock motifs to wrap handle or wear separately; matching pouch (W315 x H245mm); and red packets (W170 x H90mm) with precision spliced design forming a complete bird and flower artwork. A Chinese scroll greeting card (W960 x H245mm) unrolls to reveal the holiday message. Each piece complements in color, motif, and texture for cohesive display
Etikette: Luxury gift collection, Tote bag design, Twilly accessory, Pouch, Chinese New Year, Private banking, Premium corporate gifting, Coordinated accessories, Chinese scroll, Specialty packaging, Cultural symbolism, Holiday collection, 2026 CNY, Branded merchandise, Luxury textiles.
Produksietegnologie: The collection is realized through multiple premium production techniques
Tote bag and pouch, Crafted from high quality textiles with precise print application to achieve the striking red and gold color collision and embroidered moire patterns
Twilly, Silk fabric with detailed edge rolling and pattern registration matching the main motifs
Ontwerpuitdaging: Challenge, achieve cohesion across formats from tote to twilly, envelopes and scroll. The solution employs a modular system, peacock and crane motifs appear whole on larger items, cropped on smaller pieces, and spliced across red packets, with consistent color application to preserve visual unity. The design links twilly and scroll formats to honor tradition while remaining contemporary.
Navorsing: Using visual cultural analysis, archival research, audits, and 20 interviews in Singapore and Hong Kong, the study identified auspicious symbols beyond zodiac signs and client gifting preferences. Peacock (boundless promise) and crane (longevity) motifs resonated. Clients favored usable, transformative items (tote, pouch), personalizable accessories (twilly), and displayable art (scroll, spliced packets). Enduring gifts increase perceived thoughtfulness and prolong seasonal exposure.
Inspirasie: Inspired by Chinese mythology and ink wash art, this collection blends cultural symbolism with Swiss precision. The peacock embodies "boundless promise" for youth; the red-crowned crane symbolizes longevity for elders. A twilly wrapped handle nods to luxury scarf traditions, while the scroll format updates ancient scholarly gifting. Merging these elements with precision craftsmanship, the designs honour heritage while appealing to global clients who appreciate understated elegance.
Projekduur: January 2026 in Singapore and Hong Kong
Bedryfsvloei: The recipient's journey starts with branded packaging. Inside, a Chinese scroll (the greeting card) sets the cultural tone. Unfolding next, the tote reveals a twilly on its handle, wearable multiple ways. The coordinating pouch encourages daily use, while the red packets' splicing design forms a bird and flower tableau when displayed together. The key innovation, these practical gifts transform into decorative art, the tote, pouch, twilly, and envelopes can be arranged as a museum like display, with the scroll kept or unfurled as wall art.
Patente: Copyrights belong to Count To Ten
Spanlede: Rose Lee
Ernie Keung
Irene Man
Beeldkrediete: Count To Ten