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Tong Yueli Primêre Funksie: Binneruimte-ontwerp van Verkoopsentrum by Yi Tonghua

Tong Yueli Primêre Funksie: Binneruimte-ontwerp van Verkoopsentrum by Yi Tonghua is a highly esteemed winner of the very prestigious 2020 A' Design Award in Silwer in Binneruimte- en Uitstallingsontwerp Competition Category.


SilwerInterieur· 2020

Tong Yueli Primêre Funksie: Binneruimte-ontwerp van Verkoopsentrum

by Yi Tonghua

Client: Zest Art

A' Design Award in Silwer Winner in Interieur Category

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Verified Award Winner

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Colors

The Design

About Tong Yueli Primêre Funksie: Binneruimte-ontwerp van Verkoopsentrum

Tong Yueli is 'n verkoopsentrum wat met 'n sprokiestema ontwerp is. Die binneruimte beslaan 308 vierkante meter en nooi besoekers om die ruimte vanuit die perspektief van kinders te bekyk. Die voorportaal gebruik helder kleure vir 'n sterk visuele effek. 'n Agtergrondmuur van papierbeeldhouwerke wys bome, gras, blomme en takbokke, wat die atmosfeer van 'n betowerde woud skep. Verskuilde ligstroke gee warm geel lig, en kleurvolle balle word bo die kop geplaas. Die ontwerp kombineer die verbeelding van kinders met die ervaring van volwassenes, en moedig nadenke oor grootword aan.

The Recognition

About the A' Design Award in Silwer

Tong Yueli Primêre Funksie: Binneruimte-ontwerp van Verkoopsentrum is 'n wenner van die A' Design Award in Silwer, 'n buitengewoon prestigieuse erkenning wat toegeken word aan topklas-, pragtige en indrukwekkende ontwerpe. Wenners in Silwer is geweldig briljante en uiters kreatiewe werke wat die uitstaande kundigheid, talent en skerpsinnigheid van hul ontwerpers illustreer. Daar word verwag dat Tong Yueli Primêre Funksie: Binneruimte-ontwerp van Verkoopsentrum 'n wonderlike vertoonstuk is wat merkwaardig professioneel en diepgaande innoverend is. Hierdie ontwerp wat die A' Design Award in Silwer gewen het, is 'n hoogs noemenswaardige, bewonderde uitvinding wat die grense van kuns, wetenskap, ontwerp en tegnologie bevoordeel en uitbrei. Tong Yueli Primêre Funksie: Binneruimte-ontwerp van Verkoopsentrum is 'n wyd beny skepping wat begeertes oproep, positiewe gevoelens bring en verbasing en verwondering wek.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The designer introduces the space in a fairytale setting, allowing visitors to explore a beautiful world from the perspective of children. With the theme of a fairytale trip, it brings a warm and healing experience for visitors.
Dimensions & Packaging
Project Area: 308 square meters
Tags
Zest Art, Yi Tonghua, Tong Yueli, The Little Prince, Fairy Tale World
Production Technology
The lobby gives visitors a strong visual impact with bright colors. Here the designer tells a beautiful fairy tale based on the understanding of colors and the expressing of images. The background wall with paper sculptures shows the luxuriant trees and grass, blooming flowers and lovely deer, creating an atmosphere of an enchanted forest. Hidden light strips shed warm yellow light around, outlining a romantic image together with colorful balls overhead.
Design Challenge
Designed and decorated in a fairytale perspective, the sales center was expected to provide interesting experience for both children and adults.
Research
As the first project in Zhongshan, the developer wanted to introduce the idea of intelligence community - let children grow up in community and to add educational function to the community construction.
Inspiration
The space allows visitors to experience the most precious and interesting parts of the childhood again. Elements of fairy tales are well presented. The image of the little prince interprets the innocence and romance in the bottom of heart.
Project Duration
Location: Zhongshan, Guangdong, China
Completion Date: Sep, 2019
Operation Flow
The design integrated the imagination of children with experience of adults to form a unique style. Its art and aesthetic atmosphere will encourage people to explore the inner mind of children and to think about the meaning of growing up.
Team Members
Yi Tonghua
Image Credits
Photography: Shixiang Wanhe & Zest Art

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