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Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp by Xiaobing Yao
Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp by Xiaobing Yao
Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp by Xiaobing Yao
Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp by Xiaobing Yao
Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp by Xiaobing Yao

Platinum Interieur · 2020

Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp

by Xiaobing Yao

  • A' Design Award in Platinum 2020 in Interieur
  • CLIENT: Yao Xiaobing Design Studio
  • Estimated Number of Design Views: 286,579
  • Verification code EB6C7D07CD · Verify this award
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About Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp

Rotass Haute Joallerie Chongqing is 'n juwelierswinkel-interieur wat 280 vierkante meter oor twee verdiepings beslaan. Die opknapping van 'n bestaande kommersiële straatgebou maak gebruik van gipsplaat, staalplaatspieël en wit staalpype. 'n Gipsbeeldhouwerk in die grondverdiepingsaal gee uitdrukking aan die handelsmerk se estetika, terwyl kopertrappe en 'n gespieëlde plafon 'n opwaartse beweging skep. 'n Verhoogde tussenverdieping brei die ruimte uit en dien as 'n VIP-ontvangsarea. Die tweede verdieping pas kerklike argitektoniese simbole toe om 'n gevoel van ritueel by te voeg, en 'n gefasetteerde gangmuur herinner aan die binnekant van 'n diamant.

About the A' Design Award in Platinum

Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp is 'n wenner van die A' Design Award in Platinum, 'n uiters prestigieuse erkenning wat toegeken word aan werklik uitsonderlike, elegante en manjifieke ontwerpe. Platinum-wenners is wonders van skepping, getuienisse van die grense van intellektuele kreatiwiteit, en toon die ongeëwenaarde professionaliteit en vernuf van hul ontwerpers. Daar word verwag dat hierdie ontwerpe die mees bekende werke sal wees wat die estetika van 'n era bepaal, tot die welsyn van die samelewing bydra en die grense van kuns, wetenskap, ontwerp en tegnologie uitbrei. Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp toon 'n transendente vlak van uitnemendheid en maak die wêreld ongetwyfeld 'n beter plek met sy voordelige en waardevolle eienskappe. Rotass Haute Joallerie Chongqing Juwelierswinkel Binnenshuise Ontwerp is 'n werk wat die A' Design Award in Platinum gewen het en wat begeertes aanwakker, inspireer, opwek, verruk en groot vreugde laat opvlam.

Press Kit

Unique Properties
This is a two-story commercial street structural shop renovation project. The first floor hall conveys the aesthetic concept of the brand through gypsum sculpture, and the copper steps and mirror roof give the space an upward force. The elevated mezzanine is not only the extension of space, but also the VIP reception space. On the second floor, a large number of church architectural symbols are used to increase the sense of ritual for consumers.
Dimensions & Packaging
The project covers a total of 280 square meters. The skillfully overhead sandwich area is not only the extension of space, but also the VIP reception space.
Tags
Interior, Retail, Store, Haute Joallerie, Jewellery, Ritual Sense, Modern, Simple, Art, Church
Production Technology
The main materials used throughout the project are gypsum board, steel plate mirror, and white steel pipe.
Design Challenge
The whole space on the second floor uses a large number of church building symbols, which increases the sense of ritual of consumers. At the same time, it generates associations with the use of wedding rings, so that consumers can feel the meaning and happiness of the wedding rings.
Research
At present, many custom jewelry store design in the market has not jumped out of the traditional way, that is, only in the display of noble jewelry, so in order to set up the benchmark of new commercial form, designers from the artistic aesthetic aspects of improving space to consider, hoping to take into account customers of all ages, and bring them a good experience, promote secondary sales and network promotion.
Inspiration
The main product of Rotass is customized wedding ring, and it is the love between men and women that makes people produce this kind of consumption. Because the design relies on the brand's long history charm of the original building, therefore, the designer always designs the space around the theme of "love" symbolized by the brand from the two aspects of structure and art.
Project Duration
The project started in December 2018 in Chongqing and finished in May 2019 in Chongqing.
Operation Flow
The cutting wall of the corridor on the second floor makes people feel like they are shuttling in diamonds through the turning of space surface. The wall is decorated with wallpaper, which is customized by the manuscript content of the jewelry designer, reflecting the personality of the custom jewelry store.
Patents
Copyrights belong to Xiaobing Yao, 2019.
Image Credits
Image #1: Photographer Qiang Dou, Exhibition Hall, 2019.
Image #2: Photographer Qiang Dou, The Reception Desk, 2019.
Image #3: Photographer Qiang Dou, Corridor, 2019.
Image #4: Photographer Qiang Dou, Stairs, 2019.
Image #5: Photographer Qiang Dou, Details, 2019.

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