La Moitie Multi Kommersiële Ruimte by One Fine Day Studio & Partners is a highly esteemed winner of the very prestigious 2020 A' Design Award in Goud in Binneruimte- en Uitstallingsontwerp Competition Category.
GoudInterieur· 2020
La Moitie Multi Kommersiële Ruimte
by One Fine Day Studio & Partners
Client: One Fine Day
A' Design Award in Goud Winner in Interieur Category
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- Verified Award Winner
- Verify Award Status for #97772
The Design
About La Moitie Multi Kommersiële Ruimte
Die naam van die projek La Moitie is afkomstig van die Franse vertaling van die helfte, en die ontwerp weerspieël dit gepas deur die balans tussen die opponerende elemente: vierkant en sirkel, lig en donker. Gegewe die beperkte ruimte, het die span probeer om beide 'n verbinding en 'n verdeling tussen die twee afsonderlike kleinhandelareas te vestig deur die gebruik van twee opponerende kleure. Terwyl die grens tussen die pienk en swart ruimtes duidelik is, maar tog ook uit verskillende perspektiewe vervaag. 'N Spiraaltrap, half pienk en half swart, is in die middel van die winkel geplaas en voorsien.
The Recognition
About the A' Design Award in Goud
La Moitie Multi Kommersiële Ruimte is 'n wenner van die A' Design Award in Goud, 'n geweldig prestigieuse erkenning wat toegeken word aan eersteklas-, wonderlike en uitstaande ontwerpe. Wenners in Goud is uiters innoverende, visionêre en glansryk verblindende skeppings wat die vernuf, wysheid en bekwaamheid van hul ontwerpers weerspieël. Daar word verwag dat La Moitie Multi Kommersiële Ruimte 'n hoogs geprese, tendensskeppende en monumentale uitvinding is wat ongekende waarde lewer. Hierdie ontwerp wat die A' Design Award in Goud gewen het, is 'n skouspelagtige, gerespekteerde projek wat die grense van kuns, wetenskap, ontwerp en tegnologie in hoë mate bevoordeel en uitbrei. La Moitie Multi Kommersiële Ruimte wek intense gevoelens van begeerte, roep passie op, moedig kreatiwiteit aan en boei ons.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- La Moitie is a multi commercial space,featuring fancy restaurant and designer showroom.It's owned by a couple with obvious contrast senses of style,by which inspired the design concept the half makes for each other.
So through this project, there are always two twisted styles leading the way of design. Contrast but perfectly match elements such as shape, color, character together harmoniously fixed in this whole space and brought viewer a dramatic space experience. - Dimensions & Packaging
- Size (m2): 326
- Tags
- Catering, Fashion, experience, pink, black,
- Production Technology
- Terrazzo,fiber-reinforced plastic,steels,environmentally friendly coatings
- Design Challenge
- In the beginning of the concept, the most difficult challenge was the collision relationship between black and pink. We hope that this space is one, and we also hope that this integrated space can be clearly divided into two characteristics spaces. After many analyses, we finally adopted a spiral staircase structure to connect pink and black. To this end, we even removed the original floor structure and raised the entire first floor space.
- Research
- In the initial stage of the project research, the concept and style of pink space were derived from Rococo art, such as the Bavarian Church, Versailles, etc. We found that to achieve the fine craftsmanship of the Rococo period, it required expensive materials and plenty of time, it was overflows the client's budget needs. So we tried 3d printing technology and fulfilled our detailed requirements within a week. Based on this success, we will use more 3D printing technology for other projects.
- Inspiration
- La Moitie,the project name comes from the French word meaning of half,half is a homophonic mate in Chinese,meaning partner.Through the analysis and positioning of this brand,we use Square and Circle,Mild Pink and Black as the basic elements to express the inner connection between half and mate.
- Project Duration
- The project started in November 2018 in Guangzhou and finished in March 2019 in Guangzhou,
and was launched in Panyu District Guangzhou in October 2019. - Operation Flow
- In the existing business system, brands with unique identification are more likely to succeed. Our aim is to provide better advantages for the brand beyond the basic-functions-needs .Thus in La Moitie, you can discover a unique design space and even more sense the storyline of the brand by this couple.
- Team Members
- Design Director: Jump Lee
Design Team: Jiacheng Su,Chunjie He,Yongjie Lao, Longbiao Liang - Image Credits
- Image #No1 : Junning yang, 2019,La moitie .
Image #No2 : Junning yang, 2019,La moitie .
Image #No3 : Junning yang, 2019,La moitie .
Image #No4 : Junning yang, 2019,La moitie .
Image #No5 : Junning yang, 2019,La moitie .
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