The Multiverse መንደርደሪያ መተላለፊያ በ Hong Kong Trade Development Council የተሠራ ሲሆን በ የዝግጅት እና ክስተት ዲዛይን የውድድር ምድብ ውስጥ እጅግ ከፍ ያለ ክብር ያለው የ 2021 A' Design Award የብር ሽልማት አሸናፊ ነው።
ብርዝግጅት· 2021
The Multiverse መንደርደሪያ መተላለፊያ
በ Hong Kong Trade Development Council
ደንበኛ: Hong Kong Trade Development Council
በ ዝግጅት ምድብ ውስጥ የ A' Design Award የብር ሽልማት አሸናፊ
የተረጋገጠ የሽልማት አሸናፊ
ለ #106404 የሽልማት ሁኔታ ያረጋግጡንድፉ
ስለ The Multiverse መንደርደሪያ መተላለፊያ
ዘ ማልቲቨርስ በሆንግ ኮንግ ለሚገኝ የሰዓትና ሰዓት ማሳያ አዳራሽ የተነደፈ የመንደርደሪያ መተላለፊያ ነው። መተላለፊያው 745 ካሬ ሜትር ስፋት ያለው ሲሆን ጎብኝዎችን ወደ ብራንድ ያደረጉ የሰዓት ማሳያ ቦታዎች ይመራል። መስተዋት የተለበሰ ክብ መግቢያ አዳራሹን ያመለክታል። በውስጡ፣ 5 ሜትር ከፍታ ያለው ግልጽ የLED ፏፏቴ ከመስተዋት ጣሪያ ጋር በመሃል ቆሟል። ጭብጥ ያላቸው በሮች ወደ አራት ዞኖችና አንድ የመዝናኛ ክፍል ይመራሉ። ግድግዳዎቹ በቫይኒል ግራፊክስና በመስተዋት ፓነሎች ከተለበሱ እንደገና ጥቅም ላይ ሊውሉ በሚችሉ የአልሙኒየም ማዕቀፎች የተገነቡ ናቸው። ረቂቁ ሃሳብ የአንድ ምናባዊ የእጅ ጥበብ ሰዓት ሰሪ የፈጠራ ትኩረትን ያንጸባርቃል።
እውቅናው
ስለ A' Design Award የብር ሽልማት
The Multiverse መንደርደሪያ መተላለፊያ የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። The Multiverse መንደርደሪያ መተላለፊያ እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። The Multiverse መንደርደሪያ መተላለፊያ ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።
ከንድፉ በስተጀርባ
የፕሬስ ኪት
ክሬዲቶች፣ የቡድን አባላት እና ቴክኒካል ዝርዝሮች በዲዛይነሩ የተሰጡ።
- ልዩ ባህሪያት
- The Salon de TE was the only hall at the Hong Kong Watch and Clock Fair to be opened to the media and public with a purpose to showcase international watch brands. The fair organiser required an introductory passageway design to evoke feelings of new discovery to participants before they journeyed to the explore various booths. An abstract concept titled The Multiverse was created to reflect an imaginary artisan watchmaker’s subconsciousness during their moments of creative focus.
- ልኬቶች እና ማሸጊያ
- The walls were built with reusable aluminum frames cladded with vinyl graphics and mirrored panels on plywood backing. The concourse entry was a 3m high facade rotunda shape area of 64m2, with a metal spherical sculpture. Inside the 5m high x 750m2 introductory passage various openings with themed installations were created. A 5m high LED waterfall with 12m long mirrored overhang, along with two 8.5m wide x 2.5m high LED screens, and a 40m2 stage were also featured in the main carpeted space.
- መለያዎች
- Introductory Passageway, Hong Kong, Watch, Brands, Installation, The Multiverse, Exhibition, HKTDC, Organiser, Fair
- የማምረቻ ቴክኖሎጂ
- The walled structures were made with lightweight reusable aluminium systems, covered with stretched vinyl graphics. Special interactive audio and visual equipment such as the LED screens, furniture and props were hired for the project. Biodegradable carpets, bespoke mechanical device for the sand machine, acoustic panels and metallic spherical balloon sculptures were added to complete the design.
- የዲዛይን ተግዳሮት
- The challenge was to find a concept the event organiser had not done before and finding a theme to stimulate the imagination of visitors with a sense of new discovery. After analysing many external themes, executing the inner universe of an artisan watchmaker mind seemed most fitting. This was how The Multiverse idea began, and a series of visceral ambient installations were developed. Our aim was to let the visitor draw to their own interpretation of what they had experienced in the space.
- ምርምር
- Our research derived from the design brief to evoke feelings of new discovery to stimulate its visitors at the introductory passageway. The design team decided to make this more challenging by exploring the subconscious journey of an artisan watchmaker mind. From this, a series of abstract spatial installations was built using visuals and sounds to reflect the serenity, inspiration and inner focused needed to make a master timepiece. Thus, our concept The Multiverse began.
- መነሳሻ
- Inspiration to uplift the image of the introductory passageway design derived from the clients requirement to evoke feelings of new discovery upon its visitors. An abstract approach titled The Multiverse was developed and a series of audio and visual installations was created to reflect the intangible aspects and creative process of an artisan watchmaker mind. Each spatial experience was intended to depict the emotional response before visitors embarked to explore the branded watch booths.
- የፕሮጀክት ጊዜ
- The project duration was 3 months from initial briefing to onsite completion. It was launched on the 5th of September 2019 and ran for 5 days. Only 3 days were allowed for the move in and onsite set up. Salon de TE was located at the Hong Kong Convention and Exhibition Centre in Wan Chai.
- የሥራ ሂደት
- To arouse visitor curiosity, a 3m high x 64m2 mirrored rotunda entry was built at the concourse. Entering the hall, a 745m2 introductory passageway with a 5m high transparent LED waterfall with a mirror overhang is set at the centre of this space. Behind the LED waterfall, an open multi-functional space with a main stage would feature. Various portals each decorated with its own distinct ambience would lead visitors to the 4 different zones and the VIP lounge within this specialised hall.
- የፈጠራ ባለቤትነት
- Copyrights belong to Hong Kong Trade Development Council, 2019
- የቡድን አባላት
- Jason Cheung
Dury Chin
Eddie Chak
KK Cheung
Thomas Choi
Janet Chu
Jacob Lee - የምስል ምስጋና
- Hong Kong Trade Development Council
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