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Africolor Festival የፌስቲቫል የእይታ ማንነት by Manuela Bonnet

Africolor Festival የፌስቲቫል የእይታ ማንነት by Manuela Bonnet is a highly esteemed winner of the very prestigious 2021 A' Design Award የነሐስ ሽልማት in የግራፊክስ፣ ሥዕላዊ መግለጫ እና ምስላዊ ግንኙነት ዲዛይን Competition Category.


ነሐስግራፊክ· 2021

Africolor Festival የፌስቲቫል የእይታ ማንነት

by Manuela Bonnet

Client: Africolor

A' Design Award የነሐስ ሽልማት Winner in ግራፊክ Category

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Colors

The Design

About Africolor Festival የፌስቲቫል የእይታ ማንነት

የAfricolor ፌስቲቫል በፓሪስ ለሚካሄድ የሙዚቃ ፌስቲቫል ሠላሳኛ ዓመት ክብረ በዓል የተዘጋጀ የእይታ ማንነት ነው። ንድፉ በተስተጋባ (resonance) ሐሳብ ላይ የተመሠረተ ሲሆን፣ ፌስቲቫሉ በጊዜና በድንበሮች ላይ ደጋግሞ እንደሚስተጋባ ይጠቁማል። አንድ የፊደል አጻጻፍ ጨዋታ የርዕሱን ፊደላት በመቁረጥና በመድገም ሕያው ምት ይፈጥራል። ማንነቱ ግልጽ፣ ቀጥተኛ፣ ባለቀለምና ደስታ የተሞላበት ነው። ፖስተሩ በሁለት ተቃራኒ ቀለማት ስሪቶች ማለትም በቀይና በአረንጓዴ ተዘጋጅቷል። ተመሳሳዩ የእይታ ሥርዓት በብሮሹሮች፣ በራሪ ወረቀቶች፣ በምድር ውስጥ ባቡር ፖስተሮች፣ ባነሮች፣ የጨርቅ ቦርሳዎችና በማህበራዊ ሚዲያ ህትመቶች ላይ ተግባራዊ ተደርጓል።

The Recognition

About the A' Design Award የነሐስ ሽልማት

Africolor Festival የፌስቲቫል የእይታ ማንነት የA' Design Award የነሐስ ሽልማት አሸናፊ ነው፤ ይህም በፈጠራ፣ በብልሃት እና በአስተዋይነት ለሚታወቁ ድንቅ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የነሐስ አሸናፊዎች የዲዛይነሮቻቸውን ሰፊ ልምድ፣ ምናብ እና ብልሃት የሚያረጋግጡ እጅግ ችሎታ የተሞላባቸው እና በሚያስደንቅ ሁኔታ ፈጠራ ያላቸው ሥራዎች ናቸው። Africolor Festival የፌስቲቫል የእይታ ማንነት ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ እጅግ ሙያዊና ፈጠራ የተሞላበት ነገር እንደሚሆን ይጠበቃል። ይህ የA' Design Award የነሐስ ሽልማትን ያሸነፈ ዲዛይን በኪነ ጥበብ፣ በሳይንስ፣ በዲዛይን እና በቴክኖሎጂ ምርጥ ልምዶችን ያካትታል፤ ለዝርዝርም በሚሰጠው ትኩረት ምርጥ ነው። Africolor Festival የፌስቲቫል የእይታ ማንነት ፍላጎቶችን በግሩም ሁኔታ ያረካል፣ ምኞቶችን ይነካል፣ ስሜቶችን ይማርካል እንዲሁም የማወቅ ጉጉትን ይስባል።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Creation of the festival's visual identity to be deployed on all print and digital supports (posters, brochure, leaflet, flyers, kakemonos, totebags, social publications, digital adds, Cd)
Dimensions & Packaging
Poster 420 x 600 mm
Subway poster 223 x 61,5cm
Flyer (open) 495 x 345 mm
Brochure 148 x 210 mm, 54 pages
kakémonos 80 x 203 cm
Facebook and Instagram profiles and publications
Tags
#musicfestival #africolor #graphicdesign #typography #visualidentity
Production Technology
The first step of research is to make sketches on paper. Once I found the essential idea I continued the creative process on Adobe Illustrator, adapted to test different compositions. I cut the letters and duplicated them to create a vibrant rhythm. The different visuals of communication of the festival with formats as different as a poster, a kakemono or an Instagram publication were made via Illustrator and Indesign for the flyer and the brochure.
Inspiration
Africolor is celebrating its 30th anniversary this edition is therefore the year of reunion with the artists who punctuated the festival but also those of the contemporary Afro-beat electronic scene. The word that inspired this visual creation is "resonate" : the vibration of bodies souls and spirits over time, beyond borders... Africolor never stops echoing! Translated by a typographical game that makes the title vibrate, creates a joyful rhythm and suggests that the right waves are spreading.
Project Duration
The project started in march 2019 for its conception, and finished in october, and it was launched in Paris from november to december 2019, during the festival.
Image Credits
Image #3: Photographer Manuela Bonnet
Image #4: Photographer Manuela Bonnet
Image #5: Photographer Manuela Bonnet

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