Shijian Chuxin የሻይ ማሸጊያ by Longxiang Li is a highly esteemed winner of the very prestigious 2022 A' Design Award የወርቅ ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ወርቅማሸጊያ· 2022
Shijian Chuxin የሻይ ማሸጊያ
by Longxiang Li
Client: Shenzhen Qianzhi Empowerment Creative Consulting Co., Ltd.
A' Design Award የወርቅ ሽልማት Winner in ማሸጊያ Category
- 52,954
- Verified Award Winner
- Verify Award Status for #133749
The Design
About Shijian Chuxin የሻይ ማሸጊያ
ሺጅየን ቹሺን ለሻይ የተዘጋጀ የማሸጊያ ዲዛይን ነው። ዲዛይኑ ከጉዢዡ ሥነ-ምህዳራዊ የሻይ አትክልቶች፣ ከእንቁራሪቶች፣ ከዋኖሶች፣ ከሻይ ለቃሚዎች እና ከቺሹይ ወንዝ በተገኘ ተነሳሽነት የተሠሩ ሥዕላዊ ምስሎችን ይጠቀማል። በቻይናዊ ስልት የተሳሉት ሥዕሎች የምርት አካባቢውን ሥነ-ምህዳር የሚያንፀባርቁ ሲሆን ለብራንዱ ልዩ የሆነ የእይታ ቋንቋ ይሰጡታል፤ ይህም ወጣት ተጠቃሚዎችን ያለመ ነው። መጠቅለያ ወረቀቱ ከነጭ ልዩ ወረቀት የተሠራ ሲሆን ሥዕላዊ ምስሎቹ ታትመውበታል። ሳጥኑ በሌዘር ህትመት እና በወርቅ ትኩስ ማህተም የተጠናቀቀ ሲሆን መጠኑም 300 በ120 በ80 ሚሊሜትር ነው። ሳጥኑ በቀላሉ የሚከፈት ሲሆን ቀላል የሆኑት ቁሳቁሶች ለብዙ ምርት ተስማሚ ናቸው።
The Recognition
About the A' Design Award የወርቅ ሽልማት
Shijian Chuxin የሻይ ማሸጊያ የA' Design Award የወርቅ ሽልማት አሸናፊ ነው፤ ይህም ለመጀመሪያ ደረጃ፣ ድንቅ እና የላቁ ዲዛይኖች የሚሰጥ እጅግ ከፍተኛ ክብር ያለው እውቅና ነው። የወርቅ አሸናፊዎች የዲዛይነሮቻቸውን ብልሃት፣ ጥበብ እና ችሎታ የሚያንጸባርቁ እጅግ ፈጠራ የተሞላባቸው፣ ራዕይ ያላቸው እና በውበታቸው የሚያስደምሙ ሥራዎች ናቸው። Shijian Chuxin የሻይ ማሸጊያ ወደር የማይገኝለት ዋጋ የሚሰጥ እጅግ የተመሰገነ፣ አዝማሚያ ፈጣሪና ታላቅ ፈጠራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የወርቅ ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን በእጅጉ የሚጠቅምና የሚያስፋፋ አስደናቂና የተከበረ ፕሮጀክት ነው። Shijian Chuxin የሻይ ማሸጊያ ጠንካራ የፍላጎት ስሜት ይፈጥራል፣ ፍቅርን ይቀሰቅሳል፣ ፈጠራን ያበረታታል እንዲሁም ይማርከናል።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The product design uses Guizhou ecological tea gardens, frogs, big swallows, tea pickers, the Chishui River, and red culture as creative elements to construct a natural and excellent organic ecological humanistic world illustration design. Today, when we advocate returning to nature, let People can easily feel the breath of nature coming to their faces. Through the unique and unique visual language, the personality of the product packaging is established, and it can perfectly echo the brand,
- Dimensions & Packaging
- Packing box size: 300mm X 120mm X H80mm
- Tags
- Simple, modern, illustration
- Production Technology
- The packaging paper is made of white special special paper and printed with illustrations.The packaging box is printed by laser and hot stamped gold.
- Design Challenge
- The difficulty of the design of this project lies in how to make the product more suitable for young people. In the end, we solved this problem through different illustration techniques and the use of illustrations, which conformed to the target consumer group and demonstrated the brand's selling point.
- Research
- highlight brand personality in the form of Chinese-style illustrations.Graphic design runs through this package.It is separated from the traditional tea packaging design and fits the product positioning of the target group.highlighting everyone's understanding of tea, presenting products that are both novel and full of oriental charm.The design reflects the ecology of the production area and conforms to the target consumer group.
- Inspiration
- Aim of design through younger and literary design, clearly distinguish it from traditional green tea in the market. Create a natural and excellent illustration design for Guizhou Ecological Tea Garden, Frog, Big Swallow, Tea Picker, etc. The design reflects the ecology of the production area and conforms to the target consumer group. It is separated from the traditional tea packaging design and fits the product positioning of the target group.
- Project Duration
- The project was launched in July 2020 and completed in October 2020
- Operation Flow
- The packaging box is simple and easy for consumers to open.The packaging materials and processes are simple and easy to mass produce.
- Team Members
- Longxiang Li
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