Animate ማሸግ by Hsiaojou Huang is a highly esteemed winner of the very prestigious 2023 A' Design Award የብረት ሽልማት in የማሸጊያ ዲዛይን Competition Category.
ብረትማሸጊያ· 2023
Animate ማሸግ
Client: Yin Bao Pet Health Enterprise Co., Ltd.
A' Design Award የብረት ሽልማት Winner in ማሸጊያ Category
Verified Award Winner
Verify Award Status for #149311The Design
About Animate ማሸግ
Animate ድመቶችን ለመመገብ ታስቦ ነበር & # 039; የማወቅ ጉጉት ተፈጥሮ እና የአሰሳ ፍቅር፣ ይህም በብራንድ ማሸጊያ ላይ ተንጸባርቋል። የማካሮን ቀለም ያለው ማሸጊያው ለእይታ ማራኪ ብቻ ሳይሆን ይዘቱ የድመትን አጠቃላይ ጤና እና ደህንነትን ከሚያበረታቱ የተፈጥሮ ንጥረ ነገሮች የተሰራ ነው። ደማቅ እና ደማቅ የቀለም ምሳሌዎችን መጠቀም Animate ማሸጊያውን ልዩ ያደርገዋል፣ ይህም በተለምዶ የድመቶችን ፎቶዎች ከሚያሳዩ ሌሎች የድመት ምግብ ምርቶች ይለያል። ገዢዎችን ለድመታቸው ትክክለኛውን ቀመር, እንዲሁም ለድመታቸው ተገቢውን ፍላጎት በቀላሉ መለየት ይችላል.
The Recognition
About the A' Design Award የብረት ሽልማት
Animate ማሸግ የA' Design Award የብረት ሽልማት አሸናፊ ነው፤ ይህም በጥሩ ሁኔታ ከተነደፉ ፈጠራዎች የሚጠበቁትን ሙያዊና ኢንዱስትሪያዊ መስፈርቶች ለሚያሟሉ ጥሩ ዲዛይኖች የሚሰጥ ከፍተኛ ክብር ያለው እውቅና ነው። የብረት አሸናፊዎች የፈጣሪዎቻቸውን ታላቅ ችሎታ፣ ከፍተኛ ልዩ ሙያ፣ የባለሙያ ግንዛቤ እና የፈጠራ አቅም ያሳያሉ። Animate ማሸግ ከፍ ያለ ግምት የሚሰጠው፣ የሚደነቅና የሚወደድ፣ ተግባራዊና ፈጠራ የተሞላበት ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብረት ሽልማትን ያሸነፈ ዲዛይን የኢንዱስትሪ ምርጥ ልምዶችን ያዋህዳል፤ ከእውቀትና ከተሰጥኦ ጋር የተሳሰሩ ብቁ ቴክኒካዊ ባህሪያትም አሉት። Animate ማሸግ በጥልቅነቱ የተከበረ ሲሆን ዓለምን የተሻለ ቦታ ለማድረግ የሚረዱ የሕይወት ጥራት ማሻሻያዎችን ለማቅረብ የተነደፈ ነው።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Most cat food packaging features real photos of cats in order to attract buyers' attention. But Animate uses strong and vivid contrasting colors and illustrations to differentiate the formulas and even the suitable cats range. Making it easier for buyers to quickly identify their needs.
- Dimensions & Packaging
- 400g / 170mm*250mm*38mm
1.5kg / 240mm*330mm*90mm
4.5kg / 270mm*460mm*120mm - Tags
- Illustrations, Colorful, Pet Food, Cat Ration, Cat, Packaging, Cat Food
- Production Technology
- The packaging is made of a non-transparent aluminum bag, which can maintain the kibbles' freshness after opening. We also designed parts of the package with transparency, allowing the inner vibrant color to shine through with the metallic aluminum foil bag.
- Design Challenge
- Due to the color different principles performed between screens and print out, we took time on selecting the colors.
- Research
- Blue Bay is committed to designing a healthy diet for pets. In order to differentiate each formula, we search for the common postures and preferences of cats and discuss and identify which color is most suitable for each formula.
- Inspiration
- Cats are the world's most curious animals, they love to explore things. That's why we came up with vibrant macaron colors, just like a joyful playground exclusively for cats. Here, they can enjoy their life with natural ingredients.
- Project Duration
- This project was started in Jul 2022, and it was shown in public in Dec 2022 in Taiwan.
- Operation Flow
- People who have pets now are getting younger and younger, and living with pets has become a part of society. With the modern and unique design of this package, we aim to show that generation and quality can be on the same path. Giving pet owners an exceptional choice.
- Patents
- Yin Bao Pet Health Enterprise Co., Ltd.
- Image Credits
- Yin Bao Pet Health Enterprise Co., Ltd./
Lucky Chihao photography studio/
Ponde, Pocky, Poppy and Gummy
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