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Fenjiu Jujiang Lingqiong ythe የመጠጥ ማሸጊያ by Wen Liu

Fenjiu Jujiang Lingqiong ythe የመጠጥ ማሸጊያ by Wen Liu is a highly esteemed winner of the very prestigious 2026 A' Design Award የብር ሽልማት in የማሸጊያ ዲዛይን Competition Category.


ብርማሸጊያ· 2026

Fenjiu Jujiang Lingqiong ythe የመጠጥ ማሸጊያ

by Wen Liu

Client: Shenzhen Oracle Creative Design Co., Ltd

A' Design Award የብር ሽልማት Winner in ማሸጊያ Category

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The Design

About Fenjiu Jujiang Lingqiong ythe የመጠጥ ማሸጊያ

ፈንጂዩ ጁጂያንግ ሊንግቺዮንግ ለቻይናዊ ባይጂዩ መጠጥ የተዘጋጀ የማሸጊያ ዲዛይን ነው። የተራራ ቅርጽ ያለው የውጭ ሽፋን የምርት ስሙ የተወለደበትን የሉሊያንግ ተራሮችን የሚያስታውስ ሲሆን፣ ወደ ውስጥ ያለውን ጠርሙስ ለመድረስ ሊነሳ ይችላል። ጠርሙሱ ትንሽ አፍ እና ሹል የሆነ መሠረት ያለው ሲሆን፣ ይህ ቅርጽ ከስድስት ሺህ ዓመታት በፊት በቻይናዊ ባይጂዩ አሠራር ውስጥ ጥቅም ላይ ይውል ነበር። ጠርሙሱ በሴራሚክ በእጅ የተቀረጸ ሲሆን በከበረ ድንጋይ ግሌዝ ተጠናቋል። የውጭ ማሸጊያው ፕላቲነም ክሪስታል እና ከፍተኛ ሙቀት ያለው የብረት ቀለም አሰጣጥ ይጠቀማል። የቅርጻ ቅርጽ መልኩ ከሁሉም አቅጣጫ ለመመልከት ያስችላል።

The Recognition

About the A' Design Award የብር ሽልማት

Fenjiu Jujiang Lingqiong ythe የመጠጥ ማሸጊያ የA' Design Award የብር ሽልማት አሸናፊ ነው፤ ይህም ለምርጥ ደረጃ፣ ውብ እና አስደናቂ ዲዛይኖች የሚሰጥ ያልተለመደ ከፍተኛ ክብር ያለው እውቅና ነው። የብር አሸናፊዎች የዲዛይነሮቻቸውን የላቀ ልምድ፣ ተሰጥኦ እና ጥልቅ ማስተዋል የሚያሳዩ እጅግ ብሩህ እና እጅግ ፈጠራ የተሞላባቸው ሥራዎች ናቸው። Fenjiu Jujiang Lingqiong ythe የመጠጥ ማሸጊያ እጅግ ሙያዊና ጥልቅ ፈጠራ የተሞላበት አስደናቂ ማሳያ ሥራ እንደሚሆን ይጠበቃል። ይህ የA' Design Award የብር ሽልማትን ያሸነፈ ዲዛይን የኪነ ጥበብ፣ የሳይንስ፣ የዲዛይን እና የቴክኖሎጂ ድንበሮችን የሚጠቅምና የሚያስፋፋ ትኩረት የሚስብ፣ የሚደነቅ ፈጠራ ነው። Fenjiu Jujiang Lingqiong ythe የመጠጥ ማሸጊያ ፍላጎትን የሚቀሰቅስ፣ በጎ ስሜት የሚያመጣ እና መደነቅንና መገረምን የሚያቀጣጥል በብዙዎች የሚቀኑበት ፈጠራ ነው።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This baijiu resembles a stationary sculpture, its artistic beauty evoking a sense of preserved time. Beneath the brown, mountain-shaped bottle, a mysterious object floats in suspension, as if awaiting discovery. The patterns and characters on the packaging carry echoes of ancient civilization, silently narrating the origins of Chinese writing.
Dimensions & Packaging
200mmx210mmx480mm
Tags
Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Production Technology
The exterior packaging utilizes platinum crystal and high-temperature metal coloring oxidation techniques, achieving an exceptional texture. The bottle features a pointed-bottom shape crafted through ancient methods of handmade ceramics, adorned with a rare gemstone glaze. Together, they complement each other, vividly showcasing the ultimate craftsmanship and artisan spirit of Chinese ceramics.
Design Challenge
During the initial prototyping phase, the product faced significant challenges. The core difficulty lay in the historically unstable firing process for the pointed-bottom bottle, an issue long known for its extremely low yield that has consistently challenged the industry. Through dozens of systematic refinements to the production process, the team ultimately achieved a successful firing.
Research
Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration
The design draws inspiration from Fenjiu's birthplace, the Lüliang Mountains, symbolizing its deep connection with nature and honoring centuries of brewing mastery. The bottle's form echoes the 6,000-year-old "small-mouthed, pointed-bottom amphora" from the Yangshao period—one of the earliest known vessels used in Chinese baijiu making—reflecting the rich cultural legacy of this traditional spirit.
Project Duration
March 2024, Shenzhen, China
Operation Flow
The product display features a sculptural design, allowing 360-degree viewing from all angles. The mountain-shaped top cover can be easily lifted to access the product inside.
Team Members
Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li

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