Aokmag Nutritionals تغليف المكملات الغذائية by Hangzhou Juici Brand Design Co., Ltd is a highly esteemed winner of the very prestigious 2025 جائزة A' Design Award البرونزية in تصميم التغليف Competition Category.
برونزالتغليف· 2025
Aokmag Nutritionals تغليف المكملات الغذائية
by Hangzhou Juici Brand Design Co., Ltd
Client: Aokmag
جائزة A' Design Award البرونزية Winner in التغليف Category
- 14,283
- Verified Award Winner
- Verify Award Status for #163863
The Design
About Aokmag Nutritionals تغليف المكملات الغذائية
"Aokmag Nutritionals" هو تصميم تغليف للمكملات الغذائية التغذوية. تحمل كل عبوة أيقونة مسطحة مجردة، مثل العين أو القلب أو الكبد أو العظم، للدلالة على عضو الجسم المستهدف أو المكوّن الرئيسي. وتفصل الكتل اللونية النابضة بالحياة بين الأيقونات والنصوص وتُنشئ تسلسلاً هرمياً واضحاً للمعلومات، بحيث يتمكن المستهلكون من تمييز كل منتج بسرعة. وتحمي العبوة الداكنة المكونات الفعالة من الضوء، بينما صُنع الملصق من ورق معاد تدويره. أما الغطاء المحزّز فيحسّن الإمساك ويجعل الفتح أسهل لكبار السن.
The Recognition
About the جائزة A' Design Award البرونزية
Aokmag Nutritionals تغليف المكملات الغذائية هو فائز بجائزة A' Design Award البرونزية، وهي تقدير رفيع المكانة يُمنح للتصاميم المتميزة التي تتسم بالإبداع والبراعة وحدة الذكاء. والفائزون بالبرونزية مصنوعات بارعة بوفرة ومبدعة بصورة لافتة، تؤكد الخبرة الواسعة والخيال وسعة الحيلة لدى مصمميها. ويُتوقع أن يكون Aokmag Nutritionals تغليف المكملات الغذائية قطعة عالية التقدير ومحل إعجاب وحب، شديدة الاحترافية والابتكار. وهذا التصميم الفائز بجائزة A' Design Award البرونزية يتبنى أفضل الممارسات في الفن والعلم والتصميم والتكنولوجيا، ويتميز بعنايته بالتفاصيل. ويلبّي Aokmag Nutritionals تغليف المكملات الغذائية الاحتياجات على أفضل وجه، ويلامس الرغبات، ويأسر المشاعر، ويستثير الفضول.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This nutritional dietary supplements packaging uses simple icons and different colors to intuitively convey the benefits and characteristics of each supplement, helping consumers quickly identify and select what they need. For a clear information hierarchy, diverse vibrant color blocks are used as the backgrounds of different icons, with bold lines that make the key information stand out. This design achieves efficient information conveyance and enhance the overall attractiveness of the product
- Dimensions & Packaging
- product dimensions, 60 mm x 60 mm x 110 mm
- Tags
- Nutrition packaging, Flat icons, Color blocks for partitioning, Quickly identification, Information conveyance
- Production Technology
- 1.The dark bottle provides an ideal environment for preserving the nutritional dietary supplements, effectively protecting the active ingredients from light degradation.
The bottle label is made by repulping and deinking recycled paper. This approach transforms waste into a green material, greatly reducing wood consumption. It responds to the modern call for sustainable development. - Design Challenge
- The main challenge in this design was to help consumers quickly and accurately identify and understand all key information. To this end, the packaging utilizes vibrant color blocks to separate icons from text, ensuring that the key graphical elements stand out. Furthermore, the thickness of the elements gradually decreases from icons to product names and to dosage numbers, naturally guiding the focus of consumers throughout a clear information hierarchy.
- Research
- Traditional nutritional supplements packaging overemphasizes functional descriptions, preferring detailed text or realistic icons to illustrate ingredients or efficacy. This design breaks away from monotony. Each bottle variety features a minimalist flat icon, such as an eye, a heart, a liver, a bone or a shrimp, to represent the specific body part it targets or its key ingredient. This approach creates a unique visual identity, and helps consumers easily identify and choose what they need.
- Inspiration
- To capture consumers' attention, the packaging uses abstract, each bottle variety features a flat, abstract icon to represent the specific body part it targets or its key ingredient. For instance, a liver icon is used for liver health coated tablets, and a heart icon symbolizes coenzyme Q10 softgels. Moreover, the colors with high saturation are incorporated to evoke a sense of joy among consumers and establish a recognizable signature for the brand in a competitive market.
- Project Duration
- Its design and development stated in Hangzhou, in Jun, 2023, and it was introduced to the Chinese market in October, 2023.
- Operation Flow
- 1.The key information of each supplement is efficiently conveyed with intuitive icons, helping consumers quick identify what they need.
The ridged design on the cap enhances friction, making it easy to open even for older people. - Team Members
- Frank Zhu, David Wang
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