Xfun منصة تصميم التغليف by Aiit Peking University is a highly esteemed winner of the very prestigious 2026 جائزة A' Design Award الفضية in تصميم المنتجات الرقمية Competition Category.
فضةالمنتج الرقمي· 2026
Xfun منصة تصميم التغليف
Client: Advanced Institute of Information Technology, Peking University
جائزة A' Design Award الفضية Winner in المنتج الرقمي Category
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The Design
About Xfun منصة تصميم التغليف
Xfun هي منصة مدعومة بالذكاء الاصطناعي لتصميم التغليف. تجمع المنصة بين توليد المفاهيم والتحرير عبر الإنترنت وإخراج الملفات الجاهزة للطباعة ضمن سير عمل واحد. ويمكن للعلامات التجارية والمصممين والمطابع العمل معًا بدءًا من الموجز الأول وحتى الإنتاج النهائي. وتغطي قواعد المعرفة المدمجة علب الورق المقوى والتغليف المرن والملصقات، في حين تحافظ إدارة الألوان بنظام CMYK ومحاكاة ملمس الخامات على بقاء النتائج ضمن معايير الإنتاج الواقعية. وتضم واجهة معيارية أدوات التوليد وضبط المعايير ومكتبة الخامات لتقصير دورات التصميم وخفض التكاليف.
The Recognition
About the جائزة A' Design Award الفضية
Xfun منصة تصميم التغليف هو فائز بجائزة A' Design Award الفضية، وهي تقدير رفيع المكانة بصورة استثنائية يُمنح للتصاميم الرفيعة المستوى والجميلة والمبهرة. والفائزون بالفضية هم أعمال لامعة بشدة وشديدة الإبداع تجسّد الخبرة والموهبة وحدة الذكاء المتميزة لدى مصمميها. ويُتوقع أن يكون Xfun منصة تصميم التغليف عملًا رائعًا يُعرض كنموذج، شديد الاحترافية وعميق الابتكار. وهذا التصميم الفائز بجائزة A' Design Award الفضية اختراع جدير بالذكر ومحل إعجاب، يعود بالنفع ويوسّع حدود الفن والعلم والتصميم والتكنولوجيا. وXfun منصة تصميم التغليف إبداع يغبطه الكثيرون، يثير الرغبات ويبعث مشاعر إيجابية ويشعل الدهشة والإعجاب.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Xfun, an AI powered platform for the packaging design industry, addresses the lengthy cycles, high costs, and cumbersome revision processes common in traditional workflows. By integrating creative conception, online editing, and print ready output, it enables efficient collaboration among small and medium sized brands, designers, and packaging printers. Through a structured layout and professional tools, the platform ensures a smooth, controllable journey from initial brief to final production.
- Tags
- Intelligent Packaging Design Platform, AI Powered Packaging Concept Generation, Online Editing, Print Ready Output, Modular Interface, Efficient Delivery, Diverse Material Options, Human Computer Collaboration
- Production Technology
- Xfun deeply integrates knowledge bases of materials and production processes specific to the packaging industry, covering structural specifications and print compatibility requirements for mainstream formats including paperboard boxes, flexible packaging, and labels. It also supports CMYK color management and material texture simulation, ensuring that AI generated designs adhere rigorously to real world production standards.
- Design Challenge
- The challenge was merging packaging industry knowledge with AI. To address this, the team has built knowledge bases and developed AI models, ensuring results are creatively compelling and compliant with printing and manufacturing standards. Moreover, Xfun actively bridges the data pipeline between design and production, creating a closed loop system from creative conception to print delivery. This resolves core issues around output controllability, cost efficiency, and real world implementation.
- Research
- With the rise of new consumer brands and agricultural product electronic commerce, the demand for fast, low cost, and high quality packaging design has surged. Yet traditional workflows rely on repetitive manual communication and prototyping, failing to meet the need for rapid market entry. Xfun leverages intelligent methods to optimize the design workflow, which bridges the gap between creative conception and production, helping small and medium sized brands improve their competitiveness.
- Inspiration
- Xfun upholds a design philosophy that equally prioritizes professional tools and exceptional user interaction. The interface embraces minimalism, where purple as the main color, accented with black and gray for key buttons and interactive elements, provides intuitive visual guidance to assist users in focused, efficient operation. Moreover, micro interactions, gradient light and shadow, and linear icons convey technological sophistication and reliability without compromising on practicality.
- Project Duration
- The project started in March 2024.
- Operation Flow
- A modular interface clearly displays functional zones such as AI generation, parameter setting and material library. An optimized information hierarchy highlights primary buttons, naturally guiding users through the core workflow of requirement input, parameter adjustment, and result generation. Linear icons like custom cursors and loading animations present a clean, modern aesthetic, spicing up the clear, organized interface. Smooth interaction embodies professionalism and practicality.
- Team Members
- Advanced Institute Of Information Technology Peking University
Lei Shao, Wei Zhang, Sen Peng, Yi Zhang, Xiaoqing Zhang, Yi Li, Handong Zhang, Shuai Pan, Jiahong Tu, Yuhan Wu, Jiajie Yuan
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