Yagumitan تغليف عسل by Jiabo Lu and Kun Luo is a highly esteemed winner of the very prestigious 2020 جائزة A' Design Award الفضية in تصميم التغليف Competition Category.
فضةالتغليف· 2020
Yagumitan تغليف عسل
Client: Shenzhen Qianhai Phecda Creative Design Co., Ltd.
جائزة A' Design Award الفضية Winner in التغليف Category
Verified Award Winner
Verify Award Status for #87663The Design
About Yagumitan تغليف عسل
"ياغوميتان" هو تصميم تغليف لعسل بري فاخر. يشير اسم المنتج إلى الباحث عن العسل في الوادي. صُمّمت الزجاجة الزجاجية بأوجه مقطوعة تشبه قطع الماس تعبّر عن ندرة العسل وجودته. واستُخدم الزجاج الملوّن لإبراز لون العسل الموجود بالداخل وقوامه. أما العلبة الخارجية فقد شُكّلت على هيئة وادٍ متموّج، وتأخذ الفجوة بين الأودية شكل البوصلة للإيحاء بالبحث والتنقيب. وتمثّل خطوط الكنتور والقطوع الجبلية المنحدرات الصخرية التي يُجمع منها العسل البري.
The Recognition
About the جائزة A' Design Award الفضية
Yagumitan تغليف عسل هو فائز بجائزة A' Design Award الفضية، وهي تقدير رفيع المكانة بصورة استثنائية يُمنح للتصاميم الرفيعة المستوى والجميلة والمبهرة. والفائزون بالفضية هم أعمال لامعة بشدة وشديدة الإبداع تجسّد الخبرة والموهبة وحدة الذكاء المتميزة لدى مصمميها. ويُتوقع أن يكون Yagumitan تغليف عسل عملًا رائعًا يُعرض كنموذج، شديد الاحترافية وعميق الابتكار. وهذا التصميم الفائز بجائزة A' Design Award الفضية اختراع جدير بالذكر ومحل إعجاب، يعود بالنفع ويوسّع حدود الفن والعلم والتصميم والتكنولوجيا. وYagumitan تغليف عسل إبداع يغبطه الكثيرون، يثير الرغبات ويبعث مشاعر إيجابية ويشعل الدهشة والإعجاب.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a high-end honey package, its product name is called "YAGUMITAN", which means "the honey seeker in the valley." We design the bottle as a "diamond" cut to convey the high quality of the product to the consumer; at the same time, we design the outer packaging into a undulating valley, and design the gap between the valleys into the shape of a "compass". Consumers convey the core theme of this product - looking for the scarcest wild honey in China.
- Dimensions & Packaging
- Width 360mm x Depth 140mm x Height 80mm
- Tags
- honey, package, food, beverage, Graphics, illustration
- Production Technology
- Because the color of Yagu honey is not brilliant, in the physical proofing stage, we chose several kinds of colored glass materials for proofing, in order to reflect the color texture of honey through colored glass.
- Design Challenge
- There are two difficulties in the design. One is how to make the cut surface of the container more reasonable, the glass refraction is higher, and the other is more special. The designer is trying to compare the size and position of the cut surface with the sample. Finally, he chooses the present style. The container adopts the colored glass technology, which can better highlight the texture of honey.
- Research
- Yagumitan is very precious because it is scarce and difficult to collect. At the beginning of the design, the designer hopes to find a symbol that can represent this special attribute. After reading various materials at home and abroad, the designer believes that the symbol element of diamond is the most able to reflect this symbol attribute. Therefore, in the design of Yagu spy, the designer hopes to find a symbol that can represent this special attribute. Diamond elements are dispersed and integrated into boxes and containers.
- Inspiration
- Cliff Valley Honey Is Dedicated to "Finding China's Scarce Wild Honey", with this goal found in the cliffs deep in the mountains of Yunnan, China, this kind of highland wild honey. The special geographical environment creates the scarcity and high quality of honey, so designers create around the idea of "scarcity".
- Project Duration
- The project started in Novemberl 2017 in Wuxi and finished in September 2018 in Shenzheni, and received the If Packaging Design Award in Germany in January 2019.
- Operation Flow
- After determining the key points of the design, the designer first determines the initial design model by drawing simple sketches, then estimates the approximate scale size, and then makes the container and box model on the computer through the model software modeling, and then matches the main graphic elements design.
- Team Members
- Designer：Jiabo Lu
Creative Director：Kun Luo - Image Credits
- Designer Jiabo Lu, Yagumitan, 2017
Sponsored
Explore Beyond Designers.org
Discover products, services and opportunities from our advertising partners.
More to Explore
Related Designs
Explore more award-winning designs from the same category, selected by merit.
