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Formal Wear Department متجر by Bezmirno Architects

Formal Wear Department متجر by Bezmirno Architects is a highly esteemed winner of the very prestigious 2020 جائزة A' Design Award الفضية in تصميم الفضاءات الداخلية والمعارض Competition Category.


فضةالتصميم الداخلي· 2020

Formal Wear Department متجر

by Bezmirno Architects

Client: Bezmirno Architects

جائزة A' Design Award الفضية Winner in التصميم الداخلي Category

Colors

The Design

About Formal Wear Department متجر

غالبًا ما تقدم متاجر الملابس الرجالية تصميمات داخلية محايدة تؤثر سلبًا على مزاج الزوار وبالتالي تقلل من نسبة المبيعات. من أجل جذب الناس ليس فقط لزيارة متجر ، ولكن أيضًا لشراء المنتجات المعروضة هناك ، يجب أن تكون المساحة مصدر إلهام وتنشر بهجة جيدة. لهذا السبب يستخدم تصميم هذا المحل ميزات خاصة مستوحاة من حرفة الخياطة والتفاصيل المختلفة التي تجذب الانتباه وتنشر المزاج الجيد. تم تصميم تصميم المساحة المفتوحة الذي تم تقسيمه إلى منطقتين أيضًا لحرية العملاء أثناء التسوق.

The Recognition

About the جائزة A' Design Award الفضية

Formal Wear Department متجر هو فائز بجائزة A' Design Award الفضية، وهي تقدير رفيع المكانة بصورة استثنائية يُمنح للتصاميم الرفيعة المستوى والجميلة والمبهرة. والفائزون بالفضية هم أعمال لامعة بشدة وشديدة الإبداع تجسّد الخبرة والموهبة وحدة الذكاء المتميزة لدى مصمميها. ويُتوقع أن يكون Formal Wear Department متجر عملًا رائعًا يُعرض كنموذج، شديد الاحترافية وعميق الابتكار. وهذا التصميم الفائز بجائزة A' Design Award الفضية اختراع جدير بالذكر ومحل إعجاب، يعود بالنفع ويوسّع حدود الفن والعلم والتصميم والتكنولوجيا. وFormal Wear Department متجر إبداع يغبطه الكثيرون، يثير الرغبات ويبعث مشاعر إيجابية ويشعل الدهشة والإعجاب.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The centerpiece of the store is the installation which was inspired by tailors cushion. It serves not only to draw attention but can also be transformed to change the expositions and to present a new collections. Cabinets along the walls can also adapt to long and short clothing, depending on the needs. The space is conditionally divided into two zones. A common area and a lounge area with its own bar and sofas for anyone who wants to take a short rest from shopping enjoying a good cup of coffee or a glass of whiskey.
Dimensions & Packaging
The site has a total area of 193 sq.mt. and is split in two areas.
Tags
Interior design, commercial design, shop design, fashion, menswear, Men's clothing store, Formal Wear Department, clothing store
Production Technology
In the interior design of the Formal Wear Department we decided to use a dark color scheme and a various materials, including a large number of wood and wooden surfaces, concrete, textile inserts on the walls and furniture and brass pieces, which were used to make installations in the form of a tailors cushion. The main task for us in this project was to create an open space which can also transform and change its characteristics into something else depending on the needs.
Design Challenge
The research challenge of this project for Bezmirno Architects team was to create a store based on the main architectural rules but with a little supplementations to them to represent a classic vision of a fashion industry that can also be a modern one.
Research
We studied different fashion stores and menswear departments layouts to understand how they work in an open space areas and a human psychology to know how much the customers interact with the interior when it comes to the shopping. Realizing that people get tired of shopping very quickly because store designs are often too bright and stressful, we have come to a restrained deep color scheme, sharp clean lines and decided to use close to nature materials. We also created two different zones so that shopping is no longer associated with monotony and fatigue.
Inspiration
The interior design for Formal Wear Department was inspired by traditional tailoring features. Therefore, the store has some installations, functional and stylistic features that are inherent in the classics of the fashion industry.
Project Duration
The project started in June 2019 in Kyiv and finished in October 2019 in Kyiv, and was exhibited at Interior of the Year 2019 in December 2019.
Operation Flow
There are several areas in this store. One is where the customers can try on or buy clothes, another one is for those who wants to take a break from shopping and enjoy a great cup of coffee. The interior has transformative functions, and its individual parts may vary depending on the presented collection.
Patents
Copyrights belong to Bezmirno Architects, 2020.
Team Members
Architect: Andriy Gusak
Architect: Yaroslav Pavlivskiy
Image Credits
Images: Photographer Andriy Avdeenko, 2019.
Video Credits: Director of Photography Andriy Korotich, 2019.

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