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Lion Dancing New Year Детска подаръчна кутия by Shenzhen Banana Design Co. Ltd

Lion Dancing New Year Детска подаръчна кутия by Shenzhen Banana Design Co. Ltd is a highly esteemed winner of the very prestigious 2024 Бронзова награда A' Design Award in Дизайн на опаковки Competition Category.


БронзОпаковки· 2024

Lion Dancing New Year Детска подаръчна кутия

by Shenzhen Banana Design Co. Ltd

Client: Shenzhen Banana Design Co. LTD

Бронзова награда A' Design Award Winner in Опаковки Category

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Verified Award Winner

Verify Award Status for #151796

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The Design

About Lion Dancing New Year Детска подаръчна кутия

Танцуващият лъв за Нова година е детска подаръчна кутия, създадена да учи традиционната китайска новогодишна култура чрез игра. Външната кутия носи модерна илюстрация на танц на лъва и може да се разгъне в лъвска глава, която децата носят като маска. Вътре се намират предмети за учене и игра, включително калейдоскоп с дракон, стикери на богове на вратата, картички за формиране на навици, калиграфия за късмет, червен плик и висящи декорации от мандарини. Кутията е изготвена от хартия с печат и профилно изрязване, така че опаковката се превръща в част от самия продукт.

The Recognition

About the Бронзова награда A' Design Award

Lion Dancing New Year Детска подаръчна кутия е носител на Бронзовата награда A' Design Award — високо престижно признание, присъждано на изключителни дизайни, които се отличават с творчество, изобретателност и проницателност. Бронзовите победители са изобилно умели и поразително творчески артефакти, които удостоверяват богатия опит, въображение и находчивост на своите дизайнери. Очаква се Lion Dancing New Year Детска подаръчна кутия да бъде високо ценен, възхищаван и обичан предмет, забележително професионален и иновативен. Този дизайн, спечелил Бронзовата награда A' Design Award, включва най-добрите практики в изкуството, науката, дизайна и технологиите и е отличен с вниманието си към детайла. Lion Dancing New Year Детска подаръчна кутия великолепно удовлетворява нуждите, докосва желанията, очарова чувствата и привлича любопитството.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This creative gift box promotes Children’s learning about traditional Chinese new year culture through play. The outer packaging features a traditional lion dance design that can be unfolded to become a lion head. In addition to protecting the internal products, children can also use the outer packaging box as a mask to experience the fun of lion dancing, promoting the reuse of packaging materials and eco-friendliness.
It is a unique set of children's New Year products, interactive games, and teaching aids, achieving the goal of combining education with play.
Dimensions & Packaging
250mmX250mmX170mm
Tags
Children,New Year Gift Box
Production Technology
Material for paper box, using printing, profiled cutting technology
Design Challenge
The elements of traditional lion dance are depicted in a modern way so they become more appealing to modern children. The packaging has rich playability and users love to wear it on their heads and play with friends. Parents also love to take photos and share them on social media, increasing the product's exposure and secondary sales.
The product makes good use of its outer packaging, making it a part of the product itself and increasing the packaging's reusability. It also expresses the brand's philosophy of "protecting children's curiosity and inspiring unlimited creativity".
Research
Enable users to deeply engage with the Chinese New Year culture, allowing children to learn about the Chinese New Year culture with just one play and stimulate their creativity.
Inspiration
Inspired by the traditional Chinese lion dance.The elements of traditional lion dance are depicted in a modern way so they become more appealing to modern children.
Enable users to deeply engage with the Chinese New Year culture, allowing children to learn about the Chinese New Year culture with just one play and stimulate their creativity.
Project Duration
The project will be completed in Shenzhen in August 2021
Operation Flow
Gift boxes have features and learning and interactive items:
Lion dance headgear, chinese dragon kaleidoscope, door gods stickers, lion dance headgear, habit-forming cards, auspicious calligraphy, stickers, red envelope, red envelope storage box, new year tangerine
hanging decorations and phonetic alphabet chart with popular Chinese characteristics.
Team Members
Creative Director:Yang Qianfu
Creative Director:Lin Xupan
Design Director:Lin Songcai
Planning Director: Xu Zhanli
Image Credits
Image :Banana Design

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