Nai Кутия и бутилка за зехтин by Antonia Skaraki is a highly esteemed winner of the very prestigious 2025 Сребърна награда A' Design Award in Дизайн на опаковки Competition Category.
СреброОпаковки· 2025
Nai Кутия и бутилка за зехтин
Client: A|S Strategy, Branding & Communication
Сребърна награда A' Design Award Winner in Опаковки Category
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- Verified Award Winner
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The Design
About Nai Кутия и бутилка за зехтин
Опаковката Nai предефинира устойчивостта и трансформацията, като превръща изхвърлен мрамор в уникални футляри за висококачествено зехтин. Вдъхновена от трансформацията на отхвърления мрамор в култовия Давид на Микеланджело, всяка опаковка служи като символ на преобразяването. Смелото Ναι, Да на гръцки, предизвиква Не-то, негативните сили на отхвърлянето, въплъщавайки потенциала за втори шанс. Този дизайн не само защитава съдържанието си, но и носи социално послание за надежда и индивидуалност, демонстрирайки, че това, което често се отхвърля, може да се превърне в изключителна инспирация за оптимизъм.
The Recognition
About the Сребърна награда A' Design Award
Nai Кутия и бутилка за зехтин е носител на Сребърната награда A' Design Award — извънредно престижно признание, присъждано на дизайни от най-висока класа, великолепни и впечатляващи. Сребърните победители са изключително блестящи и крайно творчески творби, които илюстрират изключителната компетентност, талант и проницателност на своите дизайнери. Очаква се Nai Кутия и бутилка за зехтин да бъде прекрасна, показна творба, забележително професионална и дълбоко иновативна. Този дизайн, спечелил Сребърната награда A' Design Award, е високо забележимо, възхищавано изобретение, което е от полза и разширява границите на изкуството, науката, дизайна и технологиите. Nai Кутия и бутилка за зехтин е творение, на което мнозина завиждат, което събужда желания, внася положителни чувства и разпалва изумление и възхита.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Nai packaging is crafted from repurposed marble, making each piece unique and reinforcing the concept of transformation and reinvention. Inspired by Michelangelo's David, it symbolizes resilience by turning discarded materials into something extraordinary. The bold "Nai" (Yes) stands as a statement of defiance against rejection, encouraging second chances. This packaging not only protects its contents but also sparks a conversation about creativity, sustainability, and opportunity.
- Dimensions & Packaging
- Width 200 x 200 x 200 mm / Marble Cube Box
- Tags
- Marble packaging, repurposed materials, water jet engraving, resilience design, sustainable packaging, premium olive oil, transformation, second chances, symbolic design, rejection
- Production Technology
- The Nai packaging was created using discarded pieces of marble, which were carefully selected and shaped into a protective case for premium olive oil. The marble was processed and cut to precise dimensions to ensure the safety and integrity of the product. The name Nai was engraved using advanced water jet engraving technology, allowing for precision and clean lines. This method highlights both the sustainability of using reclaimed materials and the craftsmanship involved in transforming marble into a functional and symbolic piece.
- Design Challenge
- The greatest challenge of the Nai project was transforming discarded marble into functional packaging while simultaneously conveying a powerful social message. Creatively, we aimed to use the material’s journey from rejection to reinvention as a symbol of resilience. Marble, a heavy and rigid material, required careful shaping into a protective case without compromising its integrity, while also delivering the message of second chances. Additionally, balancing sustainability in sourcing discarded marble and using water jet engraving for precision were key technical challenges.
- Research
- We searched for pieces of marble that were rejected and were going to the rubbish bin. We gave them a chance to be something useful. And showed people how beautiful they are at the same time. They became the safeguards for a vulnerable bottle of olive oil.
- Inspiration
- The Nai project was inspired by the concept of transformation and resilience, drawn from the story of Michelangelo’s David, where the artist repurposed a rejected piece of marble into an iconic masterpiece. This idea of giving new life to discarded materials resonated with our vision to create packaging that symbolizes reinvention. Additionally, the project draws from the philosophy of embracing second chances, and challenging rejection with the affirmative Nai meaning Yes to inspire optimism and defiance in the face of adversity.
- Project Duration
- The project started in October 2023 in Athens, Greece and finished in January 2024 in Athens, Greece.
- Operation Flow
- A hard case which protects the valuable olive oil. The user opens the upper part which is sealed to the body by magnets and is able to take the glass bottle that is secured inside the coarse marble box.
- Patents
- Copyrights belong to Antonia Skaraki, 2024
- Image Credits
- Image #1 : Marios Antonopoulos
Image #2 : Marios Antonopoulos
Image #3 : Marios Antonopoulos
Image #4 : Marios Antonopoulos
Image #5 : Marios Antonopoulos
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